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12: You Don't Need More Willpower
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If you’re tired of swinging between trying really hard and giving up entirely, if you’re worn out by the idea that more discipline is the answer — this episode will feel like a breath of fresh air.
In this episode, I unpack one of the most common (and most damaging) myths midlife women carry: that they’re the problem. That if they could just get more willpower, they’d finally be able to eat better, move more, and feel good in their skin. Spoiler alert: You’re not the problem. You’re smart. You’re capable. You’re also a human being — not a machine in need of better programming. What you need isn’t more force. It’s more respect.
I’ll introduce you to the 3Rs — a practical, powerful tool that helps you move from self-criticism to self-respect. This isn’t another health plan. This is how we actually make health habits stick — with care, not control.
Timeline Summary:
[1:18] - The seductive lie of willpower — and why it’s not working
[4:44] - The hidden cultural conditioning behind “sticking to the plan”
[8:32] - Why control feels safe — but leaves us exhausted
[12:15] - Sarah’s story: from burnout to sustainable change
[18:47] - Step 1: Recognise — see your thoughts for what they are
[23:20] - Step 2: Respect — listen to the need underneath the pattern
[28:30] - Step 3: Rechoose — act from care, not coercion
[32:10] - Why this work is simple — but not easy (and totally worth it)
Links & Resources:
🎧 Download the Midlife Body Image Assessment + audio guide. It helps you see what’s really driving your food and body noise — and what to do to get relief.
Curious about working together?
I’m currently taking private clients. Book a no-cost consultation where we’ll talk about your goals and see if I’m the right coach to support you.
Closing Thoughts:
If this episode gave you that “oh-my-god-it’s-not-just-me” feeling, share it. Text it to a friend. Post it in your group chat. And don’t forget to follow, rate, and review the show — it helps this work reach more women who are ready to quiet their internal narratives and feel more calm and confident in themselves.
Let’s stay connected:
🌐 Emma's Website
📬 Join the Talking with Emma newsletter
📱 Follow on Instagram, and LinkedIn
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