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#602 Unlock Hidden Profits: Web Analytics for Business Growth
Manage episode 480078189 series 3654341
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In this insightful episode of Talking with the Experts, host Rose Davidson sits down with Philippa Gamse, a seasoned digital marketing strategist and analytics expert. With over 25 years of experience, Philippa shares her expertise on how business owners can uncover hidden profits and growth opportunities through website analytics.
Many business owners are missing out on critical insights from their website data, leading to missed opportunities for new sales, revenue, or leads. Philippa explains how even minor adjustments and strategic use of analytics can reveal new pathways to growth. By focusing on optimizing website strategies and uncovering data-driven insights, businesses can stop wasting resources and increase their return on investment.
Philippa walks through actionable steps for leveraging analytics to identify new markets, products, and services that will drive business forward. With her proven track record, Philippa has helped clients in North America, Europe, and the Middle East grow their businesses through smart use of analytics.
In this episode, you'll discover:
- How to interpret your website data for growth
- The tools and techniques Philippa uses to uncover hidden opportunities
- The importance of refining your digital marketing strategy based on data
Don’t miss out on Philippa’s valuable advice that will help you unlock new opportunities for your business.
✨ CONNECT WITH PHILIPPA
LinkedIn: https://www.linkedin.com/in/philippagamse
Website: https://www.websitesthatwin.com
📍 PROMOTION
https://www.websitesthatwin.com/ebook
#TalkingwiththeExperts #RoseDavidson #PodMatch #WebAnalytics #DigitalMarketing #BusinessGrowth #WebsiteOptimization #ProfitMaximization
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👉 Rose Davidson is a podcast host, producer and coach who helps entrepreneurs, coaches, and business owners navigate the process of starting their own shows through her signature OPAL system—Organise, Produce, Arrange, and Launch.
DISCLOSURES: This description contains affiliate links which means I may earn a small commission if you make a purchase through them—at no extra cost to you. I only recommend products I trust and believe will add value. Thank you for your support!
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