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Apple shifts to lifestyle brand with services strategy

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Manage episode 317578993 series 3254877
Content provided by Info-Tech Research Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Info-Tech Research Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Apple's September event lacked an iPhone announcement. But hardware isn't the big story for Apple anymore, as it hits the next gear on a services strategy that is its core promise of future growth.

  continue reading

75 episodes

Artwork
iconShare
 
Manage episode 317578993 series 3254877
Content provided by Info-Tech Research Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Info-Tech Research Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Apple's September event lacked an iPhone announcement. But hardware isn't the big story for Apple anymore, as it hits the next gear on a services strategy that is its core promise of future growth.

  continue reading

75 episodes

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