))
Dia & Co’s Nadia Boujarwah On Reimagining Retail Returns
Manage episode 332963029 series 3312337
Content provided by CGT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CGT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
On this episode of Tech Transformation, we’re talking about getting the right fit, the right recommendation, and – most importantly – the right returns process. We’re talking with Nadia Boujarwah, Co-Founder and CEO of Dia & Co, an inclusive apparel retailer that considers itself just as much of a tech company as it does a retailer. We dig into AI, Gen Z, and virtual try-on tech, and we get details on Dia’s TikTok strategy.
Listen to learn:
•The future of sizing and try-on technology
•How Dia & Co has rethought returns to encourage the process
•Learnings from engaging with and selling to Gen Z
•Advice for brands and retailers on being more inclusive
•Why Dia & Co recently acquired 11 Honoré
51 episodes
Share
