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Ep.3 - Stories That Spread (ft. Jon Feinman of Innercity Weightlifting & Chris Savage of Wistia)
Manage episode 158234525 series 1006594
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Jon Feinman tells the moving stories behind his nonprofit, Innercity Weightlifting, and how they wound up with a feature video about them on ESPN's SportsCenter. After that, Chris Savage, co-founder and CEO of Wistia, talks about their approach to marketing to drive customers -- but it's not a product that they're marketing.
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