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Love, trust and marketing in the age of AI | Amaryllis Liampoti
Manage episode 480320617 series 3398522
Content provided by TED Tech. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TED Tech or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
As AI chatbots become more personal and proactive, the line between tool and companion is beginning to blur, with some users even professing love for their digital aides, says business consultant Amaryllis Liampoti. She presents three foundational principles for how brands can harness AI to build deeper emotional connections with consumers while prioritizing well-being, transparency and autonomy — ensuring AI enhances lives without undermining human agency.
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210 episodes
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Manage episode 480320617 series 3398522
Content provided by TED Tech. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TED Tech or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
As AI chatbots become more personal and proactive, the line between tool and companion is beginning to blur, with some users even professing love for their digital aides, says business consultant Amaryllis Liampoti. She presents three foundational principles for how brands can harness AI to build deeper emotional connections with consumers while prioritizing well-being, transparency and autonomy — ensuring AI enhances lives without undermining human agency.
…
continue reading
Hosted on Acast. See acast.com/privacy for more information.
210 episodes
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Similar to TED Tech
BBC Radio 5 live’s award winning gaming podcast, discussing the world of video games and games culture.
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continue reading
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The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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