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From Content Treadmill to Minimalist Marketing: The Power of Leveraged Platforms w/ TaVona Boggs

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Manage episode 425630811 series 3572708
Content provided by Ashleigh Chanél. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ashleigh Chanél or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In today's episode, I had the pleasure of chatting with TaVona, a business coach extraordinaire. We delved into the misconception surrounding social media and the unrealistic expectations it sets for business growth. TaVona highlighted the need for a shift in mindset when using social media, focusing on building relationships and nurturing existing connections rather than solely attracting new clients. She introduced the concept of "minimalist marketing" and leveraging networking opportunities to expand one's reach effectively.

TaVona also introduced the "ABCs of Impact," a framework she developed to streamline business processes and attract ideal clients. The ABCs stand for Attract, Build Rapport, Convert, Deliver, and Evaluate, providing a structured approach to achieving business success.

We discussed the importance of networking without a transactional mindset, emphasizing the value of genuine connections and referrals. TaVona shared insights on categorizing networking contacts into clients, cheerleaders, connectors, and competitors, highlighting the diverse roles each group plays in business growth. this episode is a must-listen! Tune in to discover the secrets to successful networking and impactful marketing strategies.

  • 00:00 - Introduction to Guest TaVona and her Expertise
  • 05:30 - Discussion on Social Media Misconceptions and Realistic Expectations
  • 09:24 - The ABCs of Impact: Attract, Build Rapport, Convert, Deliver, Evaluate
  • 16:58 - Importance of Knowing Client Characteristics for Business Success
  • 22:15 - Timeline and Key Factors for Networking Success

Connect with TaVona
Join the Coaches Collective
http://TaVonaDenise.com
TaVona's Instagram
Connect with Ashleigh
+ Instagram - @ashleighchanel
+ Facebook
+ Facebook Group
+ Tiktok
+ Youtube
+ Linkedin
Ways we can work together:
+ Want me to Run your ads? Schedule Your Consult
+ Absolutely Ads
Often Mentioned:
+ Swell AI
Swell AI will cut your content creation process and podcast process by 80%. It’s like ChatGPT, an executive assistant, and a social media manager combined into one.
+ Dubsado
Streamline your onboarding process and ensure you’re not the bottleneck.
+ Interact
The best quiz platform on the planet! If you’re using anything but Interact, you’re missing out on amazing features.
+ SiteGround
SiteGround is the best and easiest place to host your wordpress website. I would never switch.
+ Creative Market
Achieve a high-end look without paying a high-end design price.
+ Active Campaign
For email, automation and CRM, I recommend nothing else.
+ FG Funnels
If you have multiple programs, courses, and domains, FG Funnels is a

  continue reading

Chapters

1. Introduction to Guest TaVona and her Expertise (00:00:00)

2. Discussion on Social Media Misconceptions and Realistic Expectations (00:06:23)

3. The ABCs of Impact: Attract, Build Rapport, Convert, Deliver, Evaluate (00:10:17)

4. Importance of Knowing Client Characteristics for Business Success (00:17:51)

5. Timeline and Key Factors for Networking Success (00:23:08)

13 episodes

Artwork
iconShare
 
Manage episode 425630811 series 3572708
Content provided by Ashleigh Chanél. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ashleigh Chanél or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In today's episode, I had the pleasure of chatting with TaVona, a business coach extraordinaire. We delved into the misconception surrounding social media and the unrealistic expectations it sets for business growth. TaVona highlighted the need for a shift in mindset when using social media, focusing on building relationships and nurturing existing connections rather than solely attracting new clients. She introduced the concept of "minimalist marketing" and leveraging networking opportunities to expand one's reach effectively.

TaVona also introduced the "ABCs of Impact," a framework she developed to streamline business processes and attract ideal clients. The ABCs stand for Attract, Build Rapport, Convert, Deliver, and Evaluate, providing a structured approach to achieving business success.

We discussed the importance of networking without a transactional mindset, emphasizing the value of genuine connections and referrals. TaVona shared insights on categorizing networking contacts into clients, cheerleaders, connectors, and competitors, highlighting the diverse roles each group plays in business growth. this episode is a must-listen! Tune in to discover the secrets to successful networking and impactful marketing strategies.

  • 00:00 - Introduction to Guest TaVona and her Expertise
  • 05:30 - Discussion on Social Media Misconceptions and Realistic Expectations
  • 09:24 - The ABCs of Impact: Attract, Build Rapport, Convert, Deliver, Evaluate
  • 16:58 - Importance of Knowing Client Characteristics for Business Success
  • 22:15 - Timeline and Key Factors for Networking Success

Connect with TaVona
Join the Coaches Collective
http://TaVonaDenise.com
TaVona's Instagram
Connect with Ashleigh
+ Instagram - @ashleighchanel
+ Facebook
+ Facebook Group
+ Tiktok
+ Youtube
+ Linkedin
Ways we can work together:
+ Want me to Run your ads? Schedule Your Consult
+ Absolutely Ads
Often Mentioned:
+ Swell AI
Swell AI will cut your content creation process and podcast process by 80%. It’s like ChatGPT, an executive assistant, and a social media manager combined into one.
+ Dubsado
Streamline your onboarding process and ensure you’re not the bottleneck.
+ Interact
The best quiz platform on the planet! If you’re using anything but Interact, you’re missing out on amazing features.
+ SiteGround
SiteGround is the best and easiest place to host your wordpress website. I would never switch.
+ Creative Market
Achieve a high-end look without paying a high-end design price.
+ Active Campaign
For email, automation and CRM, I recommend nothing else.
+ FG Funnels
If you have multiple programs, courses, and domains, FG Funnels is a

  continue reading

Chapters

1. Introduction to Guest TaVona and her Expertise (00:00:00)

2. Discussion on Social Media Misconceptions and Realistic Expectations (00:06:23)

3. The ABCs of Impact: Attract, Build Rapport, Convert, Deliver, Evaluate (00:10:17)

4. Importance of Knowing Client Characteristics for Business Success (00:17:51)

5. Timeline and Key Factors for Networking Success (00:23:08)

13 episodes

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