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Are you AI Ready? Insights from a Data Expert

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Content provided by The AI Report. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The AI Report or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Summary

In this episode, Ben Etherington, CTO and co-founder of Webforge, shares his journey from the film industry to AI and his expertise in helping businesses implement AI effectively. The discussion explores the importance of data readiness, the challenges of outdated processes, and the role of company culture in adopting AI. Ben also touches on the future of AI, ethical considerations, and the differences between the US and UK tech landscapes. The episode wraps up with insights on building client trust and a light-hearted conversation about the challenges of having famous namesakes.

Chapters

00:00 Introduction and Background

07:07 Being Technical and Having Sales Skills

16:55 Webforge's Consulting, Strategy, and Education Services

26:00 Misconceptions and Challenges in AI Implementation

29:40 Conducting AI Readiness Audits

33:10 Poly-Structured Data Challenges

46:54 Working with SMBs: Trust and Value Propositions

58:35 Challenges of Compartmentalized Businesses

01:05:26 The Need for Transparency and Action in the AI Industry

01:07:32 Dispelling Misconceptions about Americans

01:11:41 Ranking Higher on Google: Building a Personal Brand

01:20:22 Inspiration from AI Thought Leaders

Connect with Ben - ⁠LinkedIn

  continue reading

95 episodes

Artwork
iconShare
 
Manage episode 440711207 series 3563790
Content provided by The AI Report. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The AI Report or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Summary

In this episode, Ben Etherington, CTO and co-founder of Webforge, shares his journey from the film industry to AI and his expertise in helping businesses implement AI effectively. The discussion explores the importance of data readiness, the challenges of outdated processes, and the role of company culture in adopting AI. Ben also touches on the future of AI, ethical considerations, and the differences between the US and UK tech landscapes. The episode wraps up with insights on building client trust and a light-hearted conversation about the challenges of having famous namesakes.

Chapters

00:00 Introduction and Background

07:07 Being Technical and Having Sales Skills

16:55 Webforge's Consulting, Strategy, and Education Services

26:00 Misconceptions and Challenges in AI Implementation

29:40 Conducting AI Readiness Audits

33:10 Poly-Structured Data Challenges

46:54 Working with SMBs: Trust and Value Propositions

58:35 Challenges of Compartmentalized Businesses

01:05:26 The Need for Transparency and Action in the AI Industry

01:07:32 Dispelling Misconceptions about Americans

01:11:41 Ranking Higher on Google: Building a Personal Brand

01:20:22 Inspiration from AI Thought Leaders

Connect with Ben - ⁠LinkedIn

  continue reading

95 episodes

All episodes

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Learn AI in 5 Minutes Per Day: https://www.theaireport.ai/ In this episode of The AI Report, Liam Lawson sits down with Nick Verity, CEO of Cleverly and partner at Axe Automation, to explore how AI, workflow automation, and productized services are reshaping the future of B2B lead generation and outbound sales. Nick breaks down how Cleverly scaled to 1,000+ five-star reviews by turning traditional agency work into a highly automated, subscription-based model—leveraging AI tools like Claude to streamline cold outreach, personalize copywriting, and optimize client delivery. He explains why scalable lead generation in 2025 depends on automation-first thinking and how to build operational systems that run without weekly hand-holding. From automating onboarding and CRM workflows to launching high-converting cold email campaigns, this episode is packed with actionable insights. Nick also dives into the rise (and hype) of AI SDR startups, the shift toward intent-based outreach, and why good cold email is still about relevance, proof, and a killer offer. But it’s not just about systems—this episode also explores the mindset of a founder: how fear, problem-solving, and grit shaped Nick’s journey from blue-collar roots to leading two high-growth businesses, and why the “AI Orchestrator” might just be the most important job title of the next decade. Want to scale your agency, automate your sales funnel, and dominate outbound in the age of AI? Tune in now! Don’t forget to like, comment, and subscribe for more expert insights! Over 400,000 OpenAI, Apple & NASA professionals read The AI Report. We'll teach you how to leverage AI to make money/save time in just 5 minutes. Join our free community now: https://www.skool.com/the-ai-report-community/about Connect with Nicholas: https://www.linkedin.com/in/nick-verity/ (00:00) Preview (01:39) The Founding Story of Cleverly (05:37) Automating Client Management at Scale (07:39) Nick’s Product Development & Strategy Framework (12:21) Breaking Down Cleverly’s Revenue Model (17:44) AI SDRs & 2025 Cold Email Strategies (21:31) Scaling Axe: Challenges, Lessons & Productization (26:28) What Axe Automation Actually Does for Clients (28:50) Who Buys Automation (And Who Doesn’t) (35:04) Personal Productivity vs Workflow Automation with AI (37:33) The Rise of the AI Orchestrator Role (42:17) Nick’s Thoughts on Investing, Risk, and Focus (47:11) Nick’s Vision For the Future…
 
Learn AI in 5 Minutes Per Day: https://www.theaireport.ai/ In this episode of The AI Report,Liam Lawson sits down with Bjion Henry, CEO of Navreo.ai, to explore the AI’s impact in sales and lead generation in today's world. Discover how Navreo.ai transitioned from a general AI automation agency to a niche-focused leader in AI-driven sales strategies. Bijon also shares insights into automating outbound sales, the importance of personal branding, and the future of AI in business.​ Topics Covered: The evolution of Navreo.ai's business model​ Implementing AI in sales processes​ Strategies for effective personal branding on LinkedIn​ Client success stories and ideal business profiles​ Bijon's entrepreneurial journey and lessons learned Over 400,000 OpenAI, Apple & NASA professionals read The AI Report. We'll teach you how to leverage AI to make money/save time in just 5 minutes. Join our free community now: https://www.skool.com/the-ai-report-community/about Connect with Bijon: https://www.linkedin.com/in/bjionhenry/ (00:00) Preview (00:57) Using AI to Book Meetings Without Growing Headcount (05:32) Navreo.ai's Niche-Focused Lead Gen (07:26) Navreo.ai's Two-Pillar Strategy (Coaching & Infrastructure) (15:46) Bijon’s LinkedIn Growth Strategy (8k to 31k followers) (17:27) How Bijon Generated 700+ Calls a Year from LinkedIn Content (23:58) How to Create Viral LinkedIn Lead Magnets (27:46) Building Targeted Lead Lists at Scale with AI (30:46) AI-Powered Lead Qualification & Decision-Making (33:51) Advanced AI Email Personalization Tactics (37:04) The Benefits of AI Automation (39:42) Who Should Use Navreo.ai? (45:01) The Future of AI in Sales (47:23) Navreo.ai’s Origin Story (51:52) Bijon’s Entrepreneurial Journey & Key Business Lessons (01:03:34) Bijon’s Core Motivation: From Validation to Passion…
 
Over 400,000 OpenAI, Apple & NASA professionals read The AI Report. We'll teach you how to leverage AI to make money/save time in just 5 minutes.Join our free community now: https://www.skool.com/the-ai-report-community/about In this episode of The AI Report, we dive deep into the future of AI-powered sales automation with Zayd, founder of Valley, a revolutionary AI sales tool reshaping the outbound process.Zayd breaks down how Valley uncovers high-intent prospects, researches them in real time, and generates hyper-personalized messages that convert—entirely autonomously. He explains how AI is moving beyond traditional outreach, eliminating inefficiencies, and turning cold prospects into booked meetings with unprecedented precision.But it’s not just about automation—this episode explores why AI is disrupting outdated sales strategies, why the ‘spray and pray’ approach no longer works, and how sales teams can leverage AI-driven insights to target the right prospects at the right time.From AI-powered LinkedIn outreach to optimizing messaging for maximum conversions, this conversation is packed with insights for anyone looking to supercharge their sales pipeline and stay competitive in the AI-driven future.Want to unlock the full potential of AI in sales?Tune in now! Don’t forget to like, comment, and subscribe for more cutting-edge AI insights. Learn AI in 5 Minutes Per Day: https://www.theaireport.ai/ Connect with Zayd: https://www.linkedin.com/in/zayd-syed-ali-4201101a9/ Timestamps:(00:00) Introduction & What This Episode Covers(00:49) Understanding AI’s Role in Sales Today(01:23) The Three Levels of Value in AI Sales(03:12) How Valley Identifies High-Intent Prospects(04:00) The Power of AI in Personalized Messaging(05:07) Extracting Buyer Intent from Website Traffic(07:02) How AI Mimics Human Writing Styles(10:03) The 13-Step Process for AI-Generated Sales Messaging(12:24) The Evolution of Valley: From MVP to AI-Powered Sales Engine(15:35) Who Benefits Most from AI Sales Automation?(18:22) Moving Upmarket: AI Sales for Enterprise Clients(21:19) Why Traditional Outbound Sales Strategies Are Failing(23:47) The Mistakes AI SDRs Are Making Today(25:36) The Future of AI in Sales: Fewer Messages, Higher Conversions(28:47) Why LinkedIn is the Best Channel for AI-Powered Sales(30:33) Competing Against Sales Giants: The Startup Strategy(35:20) The Sales Process AI is Replacing & What Comes Next(40:10) Lessons from Scaling an AI Sales Startup(45:50) The #1 Mistake Sales Teams Make When Using AI(48:30) How AI Will Redefine the Sales Process in 2025…
 
Over 400,000 OpenAI, Apple & NASA professionals read The AI Report. We'll teach you how to leverage AI to make money/save time in just 5 minutes. Join our free community now: https://www.skool.com/the-ai-report-community/about In this episode of The AI Report , Liam Lawson and Ashley Gross dive deep into OpenAI’s Operator , the groundbreaking AI agent that’s set to change how we work in 2025. Ashley breaks down how Operator automates complex workflows , from drafting emails and summarizing calls to dynamically managing schedules—all in real-time. She shares why this AI-powered tool is revolutionizing project management, streamlining communication, and enabling AI-driven managers to outperform the competition . But it’s not just about automation—this episode explores the implications of AI agents on the workforce , how SEO is being disrupted by AI-powered search , and why virtual assistants, as we know them, may soon be obsolete . From integrating Operator with Asana and Google Calendar to the future of AI-human collaboration , this conversation is packed with insights on AI-driven productivity, workflow automation, and the evolution of digital workspaces . Want to stay ahead in the AI revolution and learn how to leverage Operator for maximum efficiency? Tune in now! Don’t forget to like, comment, and subscribe for more cutting-edge AI insights. The AI Report Pro Directory is your go-to hub for discovering top AI tools, expert resources, and exclusive insights—curated for AI professionals. Join now: https://www.skool.com/the-ai-report/about Connect with Ashley: https://www.linkedin.com/theashleygross/ (00:00) Intro (00:50) What is OpenAI’s Operator? (04:50) AI’s Impact on Workforce & Project Management (07:01) Automating Emails Using Asana & OpenAI Operator (10:07) Live Demo: Operator Drafting Emails from Asana (14:05) How AI is Disrupting SEO (16:55) Summarizing Calls with Operator & Google Gemini (21:05) Live Demo: Automating Meeting Notes & Follow-Ups (29:32) The Future of AI in Scheduling & Calendar Automation (34:11) AI Agents vs. Virtual Assistants (39:52) Will AI Replace Jobs or Create New Opportunities? (42:50) The #1 Trait You Need to Succeed in an AI-Driven World (47:33) How OpenAI Can Improve Operator…
 
In this episode of The AI Report , Liam Lawson sits down with Lindsay Rosenthal , founder of Cred Marketing , to explore how AI is disrupting content creation, video marketing, and personal branding in 2025. Lindsay breaks down how AI-powered content workflows are helping CEOs, entrepreneurs, and marketers produce high-quality video and social media content faster than ever . She reveals why traditional content marketing strategies are outdated and how AI can help streamline content creation, boost engagement, and drive business growth . From automating video production in one hour to leveraging AI for viral LinkedIn content , this episode is packed with actionable strategies. Lindsay also dives into the rise of B2B influencer marketing , the future of LinkedIn’s AI-driven algorithm , and why founder-led brands are the future of social media marketing . But it’s not just about automation—this episode also explores the balance between AI and human creativity , how trust and authenticity are the new currency in marketing, and why brands that fail to integrate AI will fall behind. Want to create more content in less time and build a high-impact personal brand using AI? Tune in now! Don’t forget to like, comment, and subscribe for more expert insights. Connect with Lindsay: https://www.linkedin.com/in/gen-z/ Learn AI in Just 5 Minutes Per Day: https://www.theaireport.ai/ (00:00) Introduction (00:38) Lindsay Rosenthal’s Journey into Content Marketing (01:10) The Origin of "One Call, One Month of Video" (04:00) The Rise of Founder-Led Brands on LinkedIn (07:50) Fundamentals of a High-Performing Video (11:28) How AI is Disrupting Content Creation (13:37) The Challenge of Scaling a Personal Brand (15:44) The Future of B2B Influencer Marketing (18:16) The Role of Trust in Digital Marketing (22:50) How AI is Reshaping Marketing & Content Strategy (26:29) Breaking Down LinkedIn’s Algorithm (32:00) AI vs. Human Creativity (38:11) How to Leverage AI Tools (41:30) The Shift Towards In-Person Networking & Connection (46:25) Creator vs. Consumer Mindset (51:35) The Future of Content Marketing…
 
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