Amazon’s Review Rules Keep Changing… Here’s How to Win

The Amazon Strategist Show

Amazon sellers, are your reviews at risk? With Amazon’s ever-evolving policies, what worked yesterday might get you flagged today. In this episode, John Cavendish sits down with Greg Reynolds, CEO of ZonSupport, to break down the latest in Amazon review management, customer service strategies, and how to future-proof your business.

💡 Key Takeaways:

✔ Negative reviews don’t have to tank your business—here’s how to handle them effectively.

✔ The right customer service strategy = more sales. Don’t let bad support cost you revenue.

✔ Diversify or die! Relying only on Amazon is a risky game—Greg shares why.

✔ Product inserts: smart or risky? The do’s and don’ts of using them for customer engagement.

✔ AI in customer service? Yes, it can help—but only if used the right way.

✔ Amazon’s policies are always changing. Stay compliant and ahead of the competition.

Don’t let negative reviews and policy shifts control your success. Learn how to protect your brand, engage customers the right way, and win in today’s Amazon marketplace!

Get $100 off first invoice - https://www.zonsupport.com/candy

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Connect with Greg and ZonSupport

Facebook: https://www.facebook.com/zonsupport

Instagram: https://www.instagram.com/zonsupportofficial

LinkedIn: https://hk.linkedin.com/company/zonsupport

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
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Never Talk to Seller Support Again.

Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
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Chapters

1. Amazon’s Review Rules Keep Changing… Here’s How to Win (00:00:00)

2. Debatable Opinions on Amazon and E (00:00:32)

3. Why You Should Consider Other Platforms (00:05:36)

4. The Importance of Diversifying Sales Channels (00:14:57)

5. Guest Introduction: Greg Reynolds (00:56:07)

6. Changes in Amazon Review Processes Over the Years (03:08:35)

7. Strategies for Managing Customer Reviews (08:42:37)