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Swipe, Pay, Cry: A $5 Billion Boom in 60-Second Soaps

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Manage episode 488514292 series 3432307
Content provided by TheAnkler.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TheAnkler.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Green shoots are rare in Hollywood these days, but some writers and actors are cashing six-figure checks in a format as questionable as its new Luigi Mangione series. Welcome to the world of microdramas: 60-second, phone-first serialized soap operas. Elaine Low, Sean McNulty and Natalie Jarvey unpack the sudden rise of white-hot vertical series. How is it not a punchline like Quibi? And what does it say about the other dreaded Q-word holding back Hollywood: quality? Plus, Dealmakers’ Ashley Cullins joins with a scoop on Apple’s new competitive performance-based pay model — and why Jon Hamm is competing with... Jon Hamm.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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197 episodes

Artwork
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Manage episode 488514292 series 3432307
Content provided by TheAnkler.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TheAnkler.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Green shoots are rare in Hollywood these days, but some writers and actors are cashing six-figure checks in a format as questionable as its new Luigi Mangione series. Welcome to the world of microdramas: 60-second, phone-first serialized soap operas. Elaine Low, Sean McNulty and Natalie Jarvey unpack the sudden rise of white-hot vertical series. How is it not a punchline like Quibi? And what does it say about the other dreaded Q-word holding back Hollywood: quality? Plus, Dealmakers’ Ashley Cullins joins with a scoop on Apple’s new competitive performance-based pay model — and why Jon Hamm is competing with... Jon Hamm.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

197 episodes

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