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Upfronts: Less Glitz, Higher Stakes & a Fierce Fight to Win
Manage episode 483302062 series 3432307
Content provided by TheAnkler.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TheAnkler.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Ad fab? Not quite. Still, even as the Upfronts lose glitz, stakes remain sky high. Ad buying happens year-round now, sure — but with Netflix, Amazon, and YouTube crashing the party and sports commanding ever-higher premiums, TV’s annual dog-and-pony is still a spectacle, drawing Elaine Low, Sean McNulty and Natalie Jarvey to the scene in New York. In this episode: their first-ever “Uppie Awards”; best (and worst) celebrity cameos (hello Lady Gaga and Snoop Dogg); who liked Netflix’s big pitch; HBO Max name-change whiplash; and whose afterparty delivered.
Learn more about your ad choices. Visit megaphone.fm/adchoices
202 episodes
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Manage episode 483302062 series 3432307
Content provided by TheAnkler.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by TheAnkler.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Ad fab? Not quite. Still, even as the Upfronts lose glitz, stakes remain sky high. Ad buying happens year-round now, sure — but with Netflix, Amazon, and YouTube crashing the party and sports commanding ever-higher premiums, TV’s annual dog-and-pony is still a spectacle, drawing Elaine Low, Sean McNulty and Natalie Jarvey to the scene in New York. In this episode: their first-ever “Uppie Awards”; best (and worst) celebrity cameos (hello Lady Gaga and Snoop Dogg); who liked Netflix’s big pitch; HBO Max name-change whiplash; and whose afterparty delivered.
Learn more about your ad choices. Visit megaphone.fm/adchoices
202 episodes
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Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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