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Get High DR links with HARO and ChatGPT - Chris Panteli

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Content provided by Ani Hoang. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ani Hoang or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I will sit down and talk to Chris Panteli about Haro (Help a Reporter Out) and link building. Chris shares his journey from running a fish and chip shop to starting his own online business. He explains how he discovered the importance of link building and how he got his FIRST LINK on the New York Times through Haro.

Chris also discusses the difference between Haro and digital PR, the process of crafting a pitch for journalists, and the role of AI in the pitch process. He emphasizes the importance of good content and good links for SEO success.

More than that, you can explore how the latest Google core update emphasizes the importance of high-quality content backed by valuable links, further discouraging the use of AI-generated content and low-quality backlinks.

This episode is a must-listen for anyone who wants to understand the power of link building and leverage platforms like Haro to boost their online presence.

So stay tuned and listen to our story now.

✨ Episode Topics:

03:05: Importance of Link Building and Haro

07:31: Crafting the Perfect Pitch for Journalists

11:09: Should you rush your pitch?

12:53: Steal Chris Pitch Process using AI

15:09: What’s best? GPT vs Gemini

16:46: Whats a perfect pitch for journalists?

21:16: Reactive vs Proactive Linkbuilding

24:21: What’s the ROI on HARO link building strategy?

26:32: The Google Core Update and the Importance of Good Content and Links

28:59: Overcoming hardship of an entrepreneur

🔗 CONNECT WITH CHRIS PANTELI:

👥 Linkedin: https://www.linkedin.com/in/chris-panteli/?originalSubdomain=uk

💻 Website: https://marketmoverspod.com/
🎧 Facebook: https://www.facebook.com/chrispanteli

ASK Anything on The Aspiring CMO show and get your questions asnwered right on the show!

https://forms.gle/jswoQq8dy8u2oisT6

Subscribe to The Aspiring CMO:

Facebook https://www.facebook.com/theaspiringcmo

Instagram https://www.instagram.com/theaspiringcmo/

YouTube https://www.youtube.com/@theaspiringcmo/featured

  continue reading

61 episodes

Artwork
iconShare
 
Manage episode 416546808 series 3476033
Content provided by Ani Hoang. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ani Hoang or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I will sit down and talk to Chris Panteli about Haro (Help a Reporter Out) and link building. Chris shares his journey from running a fish and chip shop to starting his own online business. He explains how he discovered the importance of link building and how he got his FIRST LINK on the New York Times through Haro.

Chris also discusses the difference between Haro and digital PR, the process of crafting a pitch for journalists, and the role of AI in the pitch process. He emphasizes the importance of good content and good links for SEO success.

More than that, you can explore how the latest Google core update emphasizes the importance of high-quality content backed by valuable links, further discouraging the use of AI-generated content and low-quality backlinks.

This episode is a must-listen for anyone who wants to understand the power of link building and leverage platforms like Haro to boost their online presence.

So stay tuned and listen to our story now.

✨ Episode Topics:

03:05: Importance of Link Building and Haro

07:31: Crafting the Perfect Pitch for Journalists

11:09: Should you rush your pitch?

12:53: Steal Chris Pitch Process using AI

15:09: What’s best? GPT vs Gemini

16:46: Whats a perfect pitch for journalists?

21:16: Reactive vs Proactive Linkbuilding

24:21: What’s the ROI on HARO link building strategy?

26:32: The Google Core Update and the Importance of Good Content and Links

28:59: Overcoming hardship of an entrepreneur

🔗 CONNECT WITH CHRIS PANTELI:

👥 Linkedin: https://www.linkedin.com/in/chris-panteli/?originalSubdomain=uk

💻 Website: https://marketmoverspod.com/
🎧 Facebook: https://www.facebook.com/chrispanteli

ASK Anything on The Aspiring CMO show and get your questions asnwered right on the show!

https://forms.gle/jswoQq8dy8u2oisT6

Subscribe to The Aspiring CMO:

Facebook https://www.facebook.com/theaspiringcmo

Instagram https://www.instagram.com/theaspiringcmo/

YouTube https://www.youtube.com/@theaspiringcmo/featured

  continue reading

61 episodes

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Hey everyone, welcome back to The ACMO! This week, we’re talking with Praveen Kumar, a digital marketing consultant whose journey started in the ‘90s with nothing but curiosity and self-taught HTML. He shares how the internet has evolved, why marketers often overlook the power of credibility, and what it really means to grow in an industry that changes overnight. From flipping websites to building a consulting business, Praveen opens up about the lessons that only come with time and experience. He also talks about learning to price his work with confidence and how that shift changed everything. This conversation is honest, grounded, and full of the kind of insights you only get from someone who’s seen the digital space from the very beginning. Let’s dive into the episode. Episode Topics: 00:00 - 01:05: Introduction 01:06 - 03:09: How Praveen started in digital marketing in the late 90s 03:10 - 06:00: Building and selling websites in the early 2000s 06:01 - 08:55: How marketing trends evolved over the years 08:56 - 11:58: Underrated strategies for lead generation and personal branding 11:59 - 13:54: Why real-world experience beats theory 13:55 - 14:41: Pushing beyond comfort zones for growth 14:42 - 16:35: Advice for budget-conscious clients: where to focus first 16:36 - 18:35: Why focusing on one channel matters 18:36 - 20:06: Learning through mistakes and building skills over time 20:07 - 21:59: Setting personal goals and choosing the right clients 22:00 - 23:51: Lessons from building a sustainable business 23:52 - 24:53: Advice to his younger self: play the long-term game 24:54 - 25:16: How to connect with Praveen 🔗 CONNECT WITH 👥 https://www.linkedin.com/in/spk100/ 💻 https://www.wildcreekstudio.com/ ASK Anything on The Aspiring CMO show and get your questions answered right on the show! https://forms.gle/jswoQq8dy8u2oisT6 Subscribe to The Aspiring CMO Facebook: https://www.facebook.com/theaspiringcmo Instagram: https://www.instagram.com/theaspiringcmo/ YouTube: https://www.youtube.com/@theaspiringcmo/featured…
 
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Hey, Aspiring CMOs! I’m really excited about today’s episode because we’ve got James Dooley with us. James is a serial entrepreneur and one of the most sought-after fractional CMOs out there. If you’re curious about what it takes to thrive in both marketing and the larger business world, you’re in for a treat. James has earned his stripes as the top-paid digital landlord, and today, he’s going to walk us through how he built a successful SEO company that finds leads without taking on extra risk. His methods are straightforward and effective—things you can start putting into practice right after this episode. And that’s just the beginning. James will also drop his top piece of advice for winning in both marketing and business. This is the kind of advice that can truly change the way you think about your career. So, whether you’re aiming for that CMO role or dreaming of something even bigger, stick around. This episode is packed with ideas that could be just what you need to fuel your next big move. Let’s dive in! ✨ Episode Topics: 00:00 - 03:22: Lead Generation and Transitioning to Rank and Rent 03:22 - 08:39: The Importance of Networking and Finding Mentors 08:39 - 14:36: Hiring and Structuring Marketing Teams 14:36 - 19:12: Managing Financial Risks in Marketing 19:12 - 29:39: Taking Calculated Risks in Marketing 29:39 - 32:25: Tracking and Analyzing Data for Informed Decisions 32:25 - 36:44: Advice for Younger Self: Go Faster and Go Harder 🔗 CONNECT WITH JAMES DOOLEY: 👥 LinkedIn: https://www.linkedin.com/in/jameszdooley/ 💻 Website: https://jamesdooley.com/ 🎧 YouTube: https://www.youtube.com/@JamesDooley ASK Anything on The Aspiring CMO show and get your questions answered right on the show! https://forms.gle/jswoQq8dy8u2oisT6 Subscribe to The Aspiring CMO: Facebook: https://www.facebook.com/theaspiringcmo Instagram: https://www.instagram.com/theaspiringcmo/ YouTube: https://www.youtube.com/@theaspiringcmo/featured…
 
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“Try not to fake anything. Just be yourself”. In today episode, I sit down and talk with Steven Khanna from White Press. We dove deep into Stephen's experiences, uncovering valuable insights about the importance of authenticity in sales. We also explored the concept of transferable skills and how Stephen leveraged his experience in the restaurant industry to excel in the link-building industry. If you're looking for inspiration and practical tips for navigating the world of sales and personal branding, this episode is for you! We talk about: The important of clear communication. Personal Brand is your sales superpower. Sales strategies and managing expectations. And MORE things inside our talk. One of my favorite takeaways from this episode is Stephen's advice for aspiring sales managers: be likable, know your numbers, be proactive, and never stop testing. It's a simple yet powerful formula for success. So now let’s grab a cup of tea and listen to our story. Timeline: 00:00: Introduction and Background 03:10: Building Genuine Relationships and Being Yourself 06:58: The Importance of Clear Communication 10:29: Sales Strategies and Managing Expectations 14:36: Continuous Testing and Learning from Mistakes 19:29: Taking Risks and Pursuing Passions 23:25: Handling Adversity and Standing Out 26:05: Advice for Younger Self 🔗 CONNECT WITH STEVEN KHANNA: 👥 Facebook: https://www.facebook.com/steven.khanna22 💻 Linkedin: https://www.linkedin.com/in/steven-khanna-b40a7759/ ASK Anything on The Aspiring CMO show and get your questions answered right on the show! https://forms.gle/jswoQq8dy8u2oisT6 Subscribe to The Aspiring CMO: Facebook: https://www.facebook.com/theaspiringcmo Instagram: https://www.instagram.com/theaspiringcmo/ YouTube: https://www.youtube.com/@theaspiringcmo/featured…
 
In this episode, I had Chris M Walker, founder of Legiit, on the show. and he dropped some serious knowledge bombs. He emphasizes the importance of building a personal brand and staying resilient as an entrepreneur. Chris shared how Legiit uses a killer checklist for freelancers and a focus on building a strong community to attract the best people. He gave us some insights on how to navigate this, including the importance of providing genuine value and playing the long game. ️ Plus, we talked about some overused marketing terms that are basically meaningless these days (looking at you, "adding value"). So, there you have it! This episode was jam-packed with actionable advice for anyone building a business, especially if you're rocking the freelance life. Let’s hit the play, take what you learn and put it into action! ✨ Episode Topics: 00:00: Introduction 00:47: Building a Strong Community of Freelancers and Connecting Them with Business Owners 01:15: The Importance of Personal Branding and Resilience as an Entrepreneur 09:09: Attracting Quality Freelancers and Businesses to a Platform 21:39: Building a Community and Personal Brand in Marketing 23:04: The Importance of a Long-Term Approach 24:23: Providing Genuine Value to Customers 28:00: Challenges in Attracting Business Owners 29:44: Marketing an Intangible Product 30:37: The Impact of Conference Speaking and Personal Branding 37:39: Dislike for Certain Marketing Terms 39:19: Treating People as Individuals in Marketing 🔗 CONNECT WITH CHRIS M WALKER: 👥 Facebook: https://www.facebook.com/cmwlegiit 💻 Website: https://legiit.com/ 🎧 Youtube: https://www.youtube.com/@ChrisMWalker ASK Anything on The Aspiring CMO show and get your questions answered right on the show! https://forms.gle/jswoQq8dy8u2oisT6 Subscribe to The Aspiring CMO Facebook: https://www.facebook.com/theaspiringcmo Instagram: https://www.instagram.com/theaspiringcmo/ YouTube: https://www.youtube.com/@theaspiringcmo/featured…
 
In this episode, I dive deep with Umar Faizan, founder of Growth Winner. We will talk about how personal branding fuels agency growth, leverage AI for efficient link building, and navigate its challenges. Plus, uncover Umar's top hiring tips and the advice he'd give his younger marketing self (spoiler alert: invest in expertise and funnels!). So, tune in this episode for actionable advice to help your digital marketing agency thrive! Special offer for The Aspiring CMOs: use "ASPIRINGCMO" coupon at the checkout before purchasing any of our link building packages and they'll get a 10% lifetime discount!!! Website: https://growthwinner.com/ How awesome is this? Grab them now and lets go! ✨ Episode Topics: 00:00: Introduction 03:05: The Role of AI in Link Building 08:13: Challenges and Opportunities with AI 25:24: The Importance of Quality Content 29:09: Investing in Expertise and Learning About Funnels 🔗 CONNECT WITH UMAR FAIZAN 👥 Linkedin: https://www.linkedin.com/in/umarfaizan/ 💻 Youtube: https://www.youtube.com/@Umar_Faizan_SEO/featured ASK Anything on The Aspiring CMO show and get your questions answered right on the show! https://forms.gle/jswoQq8dy8u2oisT6 Subscribe to The Aspiring CMO Facebook: https://www.facebook.com/theaspiringcmo Instagram: https://www.instagram.com/theaspiringcmo/ YouTube: https://www.youtube.com/@theaspiringcmo/featured…
 
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