3 Success Principals (including for your Content Creation Schedule)

The Beyond Average Podcast

Welcome to Episode 9 of Season 1 – 3 Principles For Success (Including Your Content Creation Schedule)

Season 1 of the podcast is all about how you can start your first profitable online business. This season draws its shows from the free downloadable resource ‘The 13 Steps to Creating Your First Profitable Online Business.’

In todays show we cover step 8 of the 13 steps to creating your first profitable online business: Your Content Creation Schedule:

The 2 foundational pillars of business is to:

1. Add value to your customers ahead of time
2. To get them to know, like and trust you

This is why having a content creation schedule is so important.

Success Principal # 1: Consistency

Consistency leads to success.

When you produce consistent content you are training people to come back regularly. However, when your content creation is irregular, you are teaching people not to bother!

Most people give up too soon because they are not seeing immediate results.

"Success is inevitable if you are consistent."

Clive Smit

What medium are you going to create in?

• Written
• Audio
• Video
• A mix of all 3

I recommend making content in the form that you like to consume in.

The great thing about making this content is that you can use it as the source or your social media content. And this brings us to the best part...

Success Principal # 2: Delegation

Get your VA (virtual assistant) to use the transcript of your content to post to your social media accounts.

"Can I really do this?" I hear you ask. Not only can you, but you MUST!

The two most important questions you need to ask about your business:

1. What can only I do?
2. Who else can do the rest?

"But I can't afford..."

"Scared money don't make money."

Our next success principal will explain why delegation is an absolute must.

Success Principal # 3: Focus

Most people wear the ability to multitask as a badge of honour. But this simply means that you are NOT focused!

Gerald Weinberg found that context switching is a productivity killer.

Context switching is the time and energy that it takes to get re-associated and reacquainted to the other project you just moved away from and that you are now coming back to.

So stop multitasking and focus!

F. O. C. U. S. = follow one course until success.

We can do this by batching our work. Take a day each month, fortnight or day to create your content. Calendar this is to your schedule now.

Create as much as you can on this day so you can get ahead and have margin for times when emergencies or opportunities pop up on your calendar.

What other regular tasks can you batch?

In The Next Episode:

In the next episode we’ll look at step 9 in the 13 step process to creating your profitable online business: Creating A Traffic Plan

I look forward to reading your questions and comments!

Make sure to subscribe to the podcast so you don’t miss any further episodes.

Show Sponsor:

This show is brought to you by my coaching program: Business Success Foundations.

This is an 8 week coaching program that covers all the essentials so you can start your first profitable online business.

Stop dreaming about being your own boss and design the life you love by getting your online business off the ground!

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