Artwork

Content provided by Joshua Tallent. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Tallent or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Episode 53: Advertising Strategies for Publishers and Authors

28:50
 
Share
 

Manage episode 478221294 series 3604141
Content provided by Joshua Tallent. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Tallent or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Daniel Berkowitz is the Ad Sales Director for Bookshop.org, an online bookstore with a mission to financially support local, independent bookstores. He is also the founder of AuthorPop, a one-stop shop for every author's digital needs.

He joins the BookSmarts Podcast to discuss the importance of book advertising for both publishers and authors. He has worked with authors at all stages of their careers to help build their audience and increase discoverability, and previously spent several years at Open Road Integrated Media as Executive Director of Paid Marketing, where he worked with both authors and publishers to drive discoverability of their titles through targeted advertising solutions.

Find Daniel Berkowitz on LinkedIn and click the following links to learn more about Bookshop.org and AuthorPop.

  continue reading

56 episodes

Artwork
iconShare
 
Manage episode 478221294 series 3604141
Content provided by Joshua Tallent. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joshua Tallent or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Daniel Berkowitz is the Ad Sales Director for Bookshop.org, an online bookstore with a mission to financially support local, independent bookstores. He is also the founder of AuthorPop, a one-stop shop for every author's digital needs.

He joins the BookSmarts Podcast to discuss the importance of book advertising for both publishers and authors. He has worked with authors at all stages of their careers to help build their audience and increase discoverability, and previously spent several years at Open Road Integrated Media as Executive Director of Paid Marketing, where he worked with both authors and publishers to drive discoverability of their titles through targeted advertising solutions.

Find Daniel Berkowitz on LinkedIn and click the following links to learn more about Bookshop.org and AuthorPop.

  continue reading

56 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play