Revolutionizing Period Care with Sara Jónsdóttir, Founder & CEO of Revol Cares

The Brand is Female

In this episode, Eva sits down with Sara Jonsdottir, Founder and CEO of Revol Cares—a company leading the charge in reimagining period care with medically recognized, toxin-free leakproof underwear.

Sara shares her journey from identifying critical gaps in women’s health and sustainability to launching an innovative product that puts safety, comfort, and dignity first. We talk about what it takes to fundraise in a space often ignored by investors, how she’s challenging long-standing taboos around menstruation, and why human-centered design is at the heart of her brand’s mission.

This conversation is for anyone who’s ever felt let down by traditional period products—and for every entrepreneur dreaming of building something that truly makes a difference.

Topics Include:

Why the period care industry needed a revolution

How Sara raised capital while educating investors on women’s health

Building stigma-free, sustainable products

Designing with empathy and user needs in mind

The future of innovation in menstrual care

Follow @RevolCares to learn more.

This season of our podcast is brought to you by TD Canada Women in Enterprise. TD is proud to support women entrepreneurs and help them achieve success and growth through its program of educational workshops, financing and mentorship opportunities! Please find out how you can benefit from their support! Visit: TBIF: thebrandisfemale.com // TD Women in Enterprise: td.com/ca/en/business-banking/small-business/women-in-business // Follow us on Instagram: instagram.com/thebrandisfemale