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built hapily podcast | Season 2, Episode 8: Supered
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In this episode of the built hapily podcast, we sit down with Matt Bolian, co-founder of Supered, one of the most impactful apps in the HubSpot ecosystem.
Matt unpacks:
✅ Why the best product doesn't always win — but the best go-to-market strategy does.
✅ How Supered helps teams move from CRM chaos to process compliance and true enablement.
✅ The story of going from RevOps pain to building a product born out of necessity — and battle-tested inside the HubSpot partner ecosystem.
✅ Why “adoption” is broken — and how to rethink it as a byproduct of doing the right things for your users.
🔗 Learn more about Supered: https://www.supered.io
🔗 Explore hapily apps: https://hapily.com
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