From Churn to Champions: Secrets to SaaS Success with Altvia’s CEO

The Business Game, A Podcast That Moves The Needle

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Welcome to another episode of The Business Game, A Podcast That Moves The Needle for business leaders and entrepreneurs. In this episode, we sit down with Brie Aletto, CEO of Altvia, a game-changing vertical SaaS platform revolutionizing the private capital markets. With the global SaaS market projected to reach $1.2 trillion by 2034, driven by AI and cloud adoption, Brie shares how Altvia is leveraging AI-driven solutions like their tool "Amy" to enhance client experience, streamline fundraising, and optimize deal management.

Key Topics Covered:

• Scaling a SaaS Business: How Altvia maintains its edge in the competitive private equity and venture capital landscape.
• AI in SaaS: Using AI to drive efficiencies, reduce churn, and solve real problems for clients.
• Leadership Challenges: Brie’s journey as a first-time CEO, navigating tough decisions, and building a high-trust team.
• Empowering Women in Tech: Strategies for fostering opportunities for women in the male-dominated private equity and tech industries.
• Client Retention: Why gross retention rate is the #1 metric for SaaS success and how Altvia achieves a 7+ year client tenure.
• Avoiding SaaS Pitfalls: Brie’s advice on focusing on ideal customer profiles to minimize churn and drive sustainable growth.

Why Watch/Listen? Brie’s insights are packed with actionable strategies for SaaS entrepreneurs, private equity professionals, and business leaders looking to scale efficiently while maintaining a high-performance culture. Learn how to balance bookings and burn, make data-driven decisions with win-loss reports, and lead with transparency and care. Plus, hear her inspiring mantra: “Eagles don’t fly with pigeons”—a call to surround yourself with mentors and peers who elevate your success.

Connect with Altvia:

• Website: altvia.com
• LinkedIn: Altvia

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Stay tuned for more exciting episodes!

Chapters

1. Introduction to The Business Game (00:00:00)

2. Altvia’s Role in the SaaS Boom (00:03:15)

3. AI and Amy: Enhancing Client Experience (00:08:30)

4. Overcoming SaaS Adoption Challenges (00:14:45)

5. Navigating Leadership as a New CEO (00:20:10)

6. The Three C’s: Capital, Clarity, and Care (00:26:20)

7. Empowering Women in Tech and Finance (00:32:50)

8. Balancing Innovation and Stability (00:39:30)

9. Building High-Trust Leadership (00:45:30)

10. Scaling Without Losing Your Edge (00:51:40)

11. Reducing SaaS Churn with Win-Loss Reports (00:58:00)

12. The Future of Altvia and Final Thoughts (01:03:10)