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70: A two year waiting list - how this Exercise Pro did it.

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Manage episode 481286816 series 3560401
Content provided by Dan Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I explore how Grant Hancock built a thriving fitness business with a 167-person waiting list by uniquely positioning his services, overcoming burnout, and balancing growth with life priorities.

5 things you’ll learn: - How Grant created overwhelming demand in a regional location with minimal competition. - The hidden downsides of rapid business growth—and how to handle them. - Practical strategies to use scarcity ethically in your business to boost demand. - How Grant transitioned from burnout to a balanced business model that supports his lifestyle. - The power of defining a niche to become a market leader, even in competitive industries.

Your action steps: - Clearly define your ideal client and position your services uniquely to meet their needs. - Regularly assess your pricing and adjust based on market demand rather than guilt or undervaluing your services. - Implement a waiting list management system that regularly engages your audience through valuable content. - Focus on building your business to fit your ideal lifestyle rather than letting growth control your personal time. - Prioritise your wellbeing by creating non-negotiable boundaries around work hours and personal activities.

Listen now on The Business of Fitness Podcast: podfollow.com/the-business-of-fitness-podcast

  continue reading

81 episodes

Artwork
iconShare
 
Manage episode 481286816 series 3560401
Content provided by Dan Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dan Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I explore how Grant Hancock built a thriving fitness business with a 167-person waiting list by uniquely positioning his services, overcoming burnout, and balancing growth with life priorities.

5 things you’ll learn: - How Grant created overwhelming demand in a regional location with minimal competition. - The hidden downsides of rapid business growth—and how to handle them. - Practical strategies to use scarcity ethically in your business to boost demand. - How Grant transitioned from burnout to a balanced business model that supports his lifestyle. - The power of defining a niche to become a market leader, even in competitive industries.

Your action steps: - Clearly define your ideal client and position your services uniquely to meet their needs. - Regularly assess your pricing and adjust based on market demand rather than guilt or undervaluing your services. - Implement a waiting list management system that regularly engages your audience through valuable content. - Focus on building your business to fit your ideal lifestyle rather than letting growth control your personal time. - Prioritise your wellbeing by creating non-negotiable boundaries around work hours and personal activities.

Listen now on The Business of Fitness Podcast: podfollow.com/the-business-of-fitness-podcast

  continue reading

81 episodes

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