041: The 3 Sales Tactics I’ll Never Teach You (and Why)

The Business of Good

If you’ve ever felt that tight, uneasy feeling when someone tries to push you into buying—this episode will help you understand exactly why.

This summer, I’m sharing shorter solo episodes packed with actionable insights you can implement quickly—because the season is busy enough without more overwhelm.

Today, I’m breaking down the three sales tactics I’ll never teach you—and why they quietly erode trust, create unnecessary pressure, and ultimately damage the relationships you’ve worked so hard to build.

You’ll learn how to spot these strategies in the wild, what to do instead, and how to feel confident selling in a way that’s ethical, transparent, and true to your values.

Let’s make selling feel good—for you and for the people you serve.

WHAT YOU’LL LEARN IN THIS EPISODE:

✅ How to recognize sales tactics that rely on fear and guilt
✅ Why common strategies like countdown timers can undermine your credibility
✅ What ethical selling looks like and how it can grow your business sustainably

3 KEY TAKEAWAYS:

1️⃣ Countdown timers on evergreen offers are a form of false urgency that pressures buyers into rushed decisions.
2️⃣ Payment plans shouldn’t quietly punish people who need flexibility the most.
3️⃣ Shame-based messaging damages trust and isn’t necessary to run a profitable business.

LINKS & RESOURCES MENTIONED:

🎁 The Ethical Sales Starter Kit – Your free guide to selling with integrity and impact: janditchfield.co/starterkit

MORE FROM ME:

Follow me on Instagram → @janditchfield.co

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