Artwork

Content provided by Andrew Griffiths and Bree James, Andrew Griffiths, and Bree James. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrew Griffiths and Bree James, Andrew Griffiths, and Bree James or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Episode 32 - Ditch Transactional for Emotional Customer Connection

41:44
 
Share
 

Manage episode 192594587 series 1462884
Content provided by Andrew Griffiths and Bree James, Andrew Griffiths, and Bree James. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrew Griffiths and Bree James, Andrew Griffiths, and Bree James or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

With each passing day, customers are expecting more and more from the companies that they do businesses with, so it’s time that business owners move from a purely transactional relationship with clients towards delivering an excellent customer experience. With your product or service, when your interaction with your customer is only focused on the transaction, there’s a lack of a real emotional connection. In this modern age, that’s simply not enough anymore and your business will be in trouble if there’s no experience for your customer. In this episode of Business over Breakfast, Bree James and Andrew Griffiths will give you top tips on how to stand out amongst competitors so your business can show how innovative it is and how to deliver fantastic service to your clients.

Additionally, Bree chats with Zing founder and business coach Lisa Conway who has over 30 years experience shaking up the hair and beauty industry. A hairdresser by trade, Lisa now helps salon owners transform their businesses all around the globe and is an expert in customer experiences. If you want to learn how to gain loyalty from clients and grow your business, then this episode is for you!

We also discuss things like:

  • Why it’s not enough to simply meet customer expectations any longer
  • The value of creating an emotional connection with your customers
  • Surprise your customers to keep them intrigued
  • Brainstorm with your team on how to engage new and old clients
  • Great customer service will build serious loyalty
  • Not chasing the money, chasing the service
  • Evaluating the list of clients that have left you in the past few months and why
  • Mapping out the touch points of your customers and competitors
  • Falling in love with your customer, not your product
  • Some smart business ideas from around the world

Links

Lisa Conway Website

Lisa Conway Facebook

Lisa Conway LinkedIn

The Naked Salon Book

Business over Breakfast Book

Smallville

CCIQ

Bree James LinkedIn

Andrew Griffiths Website

Amplify Website

  continue reading

67 episodes

Artwork
iconShare
 
Manage episode 192594587 series 1462884
Content provided by Andrew Griffiths and Bree James, Andrew Griffiths, and Bree James. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andrew Griffiths and Bree James, Andrew Griffiths, and Bree James or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

With each passing day, customers are expecting more and more from the companies that they do businesses with, so it’s time that business owners move from a purely transactional relationship with clients towards delivering an excellent customer experience. With your product or service, when your interaction with your customer is only focused on the transaction, there’s a lack of a real emotional connection. In this modern age, that’s simply not enough anymore and your business will be in trouble if there’s no experience for your customer. In this episode of Business over Breakfast, Bree James and Andrew Griffiths will give you top tips on how to stand out amongst competitors so your business can show how innovative it is and how to deliver fantastic service to your clients.

Additionally, Bree chats with Zing founder and business coach Lisa Conway who has over 30 years experience shaking up the hair and beauty industry. A hairdresser by trade, Lisa now helps salon owners transform their businesses all around the globe and is an expert in customer experiences. If you want to learn how to gain loyalty from clients and grow your business, then this episode is for you!

We also discuss things like:

  • Why it’s not enough to simply meet customer expectations any longer
  • The value of creating an emotional connection with your customers
  • Surprise your customers to keep them intrigued
  • Brainstorm with your team on how to engage new and old clients
  • Great customer service will build serious loyalty
  • Not chasing the money, chasing the service
  • Evaluating the list of clients that have left you in the past few months and why
  • Mapping out the touch points of your customers and competitors
  • Falling in love with your customer, not your product
  • Some smart business ideas from around the world

Links

Lisa Conway Website

Lisa Conway Facebook

Lisa Conway LinkedIn

The Naked Salon Book

Business over Breakfast Book

Smallville

CCIQ

Bree James LinkedIn

Andrew Griffiths Website

Amplify Website

  continue reading

67 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play