How to Create Content That Converts in 2025 with Brandon Fortino
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What if you could turn 50 views into millions—without chasing trends or losing your authenticity?
In this episode, Captain Curt sits down with Brandon Fortino, founder of Short Form Pros, who went from filming high school promo videos to helping founders and creators dominate their industries through content. From Jakarta to running a high-output media agency in San Diego, Brandon unpacks the exact mindset, frameworks, and tools that fuel his clients’ growth.
They dive into detaching from vanity metrics, building content that connects instead of just going viral, and the “COS” framework that consistently generates high-performing videos. Brandon shares how to blend storytelling with strategy, use AI without losing trust, and pivot your content without confusing your audience. He also opens up about client transformations that turned small online presences into deal-making machines.
Whether you’re a founder, creator, or marketer ready to finally see results from your content, this conversation is packed with clarity, strategy, and momentum.
This episode is a masterclass in turning consistent posting into consistent growth—one video at a time.
Timestamps
00:00 – The key mindset every creator needs to win online
02:30 – Brandon’s journey from Jakarta to content creator
07:32 – The moment that sparked his content career
10:02 – How perception shapes your online presence
12:34 – Why authenticity beats perfection in content
17:35 – Finding what makes your content truly unique
30:09 – How to win deals over bigger competitors
40:13 – Why trust matters more than views
42:44 – Drawing the line with AI in creative work
47:47 – The COS viral content framework explained
55:20 – Why LinkedIn is a goldmine for growth
1:20:25 – Final advice for entrepreneurs in 2025
CONNECT WITH US:
Instagram: @thecaptaincurt
TikTok: @thecaptaincurt
YouTube: https://www.youtube.com/@thecaptaincurt_
Website: www.captaincapital.com
Invest With Curt: Start Here: https://www.captaincapital.com/invest
CONNECT WITH BRANDON FORTINO:
Instagram: https://www.instagram.com/brandon.fortino/
Short Form Pros: https://www.shortformpros.video/
TAGS:
#ContentCreation #ContentStrategy #ShortFormContent #BuildTrust #MarketingThatWorks
CONNECT WITH US:
Instagram: @thecaptaincurt
TikTok: @thecaptaincurt
YouTube: https://www.youtube.com/@thecaptaincurt_
Website: www.captaincapital.com
Invest With Curt: Start Here: https://www.captaincapital.com/invest
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14 episodes