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Destination Unknown: Surprise Travel with Pack Up + Go
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In this episode of The Carry-On Crew, Meghan and Victoria chat with Lillian Rafson, founder and CEO of Pack Up + Go, the travel company that’s turning the idea of vacation planning on its head. Lillian shares how her hostel encounter in Latvia sparked the creation of a surprise travel service that’s since sent over 45,000 people on unforgettable U.S. getaways - without knowing their destination until departure day.
She walks us through how it all works (spoiler: there’s a lot of thoughtful planning behind the surprise), how her team personalizes trips for everything from anniversaries to accessibility needs, and why surprise travel is a perfect antidote to decision fatigue. Whether you’re a hardcore planner or a free spirit, this episode offers a fresh take on travel - and might just convince you to give up control and pack your bags for the unknown.
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