Max Cutler on Selling Parcast to Spotify and Building Pave Studios for the Next Era of Podcasting

The Casey Adams Show

Max Cutler is one of the most influential figures in podcasting. He founded Parcast, grew it into a leading network known for storytelling and true crime, and sold it to Spotify where he went on to lead their podcast content partnerships. He played a key role in bringing in shows like Joe Rogan and Alex Cooper, helping shape Spotify’s aggressive expansion into the podcast space and influencing the entire industry in the process.

Now, Max is back building something entirely new. At Pave Studios, he’s creating a next-generation media company designed for the modern era of podcasting. Pave is focused on talent-first partnerships, long-form storytelling, and giving creators real infrastructure to grow their brands across formats. It’s not just about launching shows, it’s about helping talent build lasting IP across audio, video, live, and more.

In this episode, we talk about Max’s journey from startup founder to leading podcast deals at Spotify, and what he’s building now with Pave. We dive into how the medium is evolving, why creators need more support than ever, and what the future of podcasting really looks like.

Learn more about Pave Studios: https://www.pavestudios.com
Follow Max on LinkedIn: https://www.linkedin.com/in/max-cutler-07b22095
Sign up for Listener.com: https://listener.com