The 9 Global Branding Faceplants & How to Avoid Them
Manage episode 482835470 series 2965582
Taking your brand international? Tread carefully.
In this episode, we unpack 9 jaw-dropping global branding blunders - from BMW's national anthem fiasco to KFC’s finger-lickin' translation fail in Beijing and the million-dollar lessons hiding inside each one.
Whether you’re expanding overseas or just dreaming about it, this is your fast-track primer on what not to do. Learn how to dodge cultural landmines, localize with intention, and make your brand land like a legend - wherever it goes.
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170 episodes