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Content provided by Amy Woods. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amy Woods or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Expert Interview Series Part 4: How to Repurpose, Distribute & Maximize your Expert Interviews

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Manage episode 469864514 series 2799719
Content provided by Amy Woods. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amy Woods or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In the fourth episode of our five-part miniseries, host Amy Woods and Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, discuss ways you can repurpose expert interviews effectively.

They discuss how to reuse and reshape interviews for podcasts, blog posts, social media, and more, covering how to pick out key moments and keep things engaging across different formats.

Whether it’s short clips, written content, or a whole series, they talk through how to plan ahead and make repurposing simple, so you’re always getting the best return from your expert conversations that fuels your strategy for months.

Find out:

  • How to turn expert interviews into multiple content formats
  • Why they recommend short-form video
  • How to make the most of platforms like LinkedIn and YouTube Shorts
  • How distribution plays a role in maximizing reach and engagement
  • The importance of engagement – and why posting isn’t enough

Important links & mentions:


Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.

She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.

Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

  continue reading

316 episodes

Artwork
iconShare
 
Manage episode 469864514 series 2799719
Content provided by Amy Woods. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amy Woods or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In the fourth episode of our five-part miniseries, host Amy Woods and Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, discuss ways you can repurpose expert interviews effectively.

They discuss how to reuse and reshape interviews for podcasts, blog posts, social media, and more, covering how to pick out key moments and keep things engaging across different formats.

Whether it’s short clips, written content, or a whole series, they talk through how to plan ahead and make repurposing simple, so you’re always getting the best return from your expert conversations that fuels your strategy for months.

Find out:

  • How to turn expert interviews into multiple content formats
  • Why they recommend short-form video
  • How to make the most of platforms like LinkedIn and YouTube Shorts
  • How distribution plays a role in maximizing reach and engagement
  • The importance of engagement – and why posting isn’t enough

Important links & mentions:


Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.

She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.

Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

  continue reading

316 episodes

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