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Webinar Series Part 4: Repurposing a B2B Webinar: How to Get Max Webinar ROI

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Manage episode 488216418 series 2799719
Content provided by Amy Woods. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amy Woods or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

A well-planned webinar is just the beginning — what you do with that content afterwards can make all the difference.

In this episode, Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, joins host Amy Woods in the fourth installment of our webinar miniseries. They explore how to repurpose webinar content into new formats that work across the marketing funnel – from quick-win video clips and blogs to longer-term strategies that help you get more from every minute of your webinar.

Find out:

  • Why repurposing starts with how you plan and run the webinar
  • The best types of content to create from a webinar recording
  • How to match repurposed content with different stages of the funnel
  • Tips for making your repurposing process more efficient
  • Why repurposed content can extend your reach and results

Important links & mentions:


Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.

She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.

Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

  continue reading

318 episodes

Artwork
iconShare
 
Manage episode 488216418 series 2799719
Content provided by Amy Woods. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amy Woods or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

A well-planned webinar is just the beginning — what you do with that content afterwards can make all the difference.

In this episode, Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, joins host Amy Woods in the fourth installment of our webinar miniseries. They explore how to repurpose webinar content into new formats that work across the marketing funnel – from quick-win video clips and blogs to longer-term strategies that help you get more from every minute of your webinar.

Find out:

  • Why repurposing starts with how you plan and run the webinar
  • The best types of content to create from a webinar recording
  • How to match repurposed content with different stages of the funnel
  • Tips for making your repurposing process more efficient
  • Why repurposed content can extend your reach and results

Important links & mentions:


Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.

She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.

Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

  continue reading

318 episodes

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