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Behind the Glass: Visual Merchandising with Lisa Clemenger
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In this captivating episode of The Creativity Clinic, we step into the dazzling world of visual storytelling with Lisa Clemenger, a celebrated visual merchandiser who’s spent nearly two decades crafting iconic window displays and in-store magic at Liberty London.
Lisa shares how her career in visual merchandising took shape, what it’s like to work at one of the most prestigious department stores in the world, and how every display—from the windows on Great Marlborough Street to international pop-ups—starts with a powerful concept and an eye for detail.
Expect to hear about:
- 🌸 The creative process behind Liberty’s legendary window displays
- ✈️ Designing pop-ups abroad and translating British heritage into global retail
- 🎨 The importance of storytelling and emotion in visual merchandising
- 🛍️ Tips for aspiring visual creatives looking to break into the industry
- 📦 How visual merchandisers collaborate with buyers, designers, and marketing teams
- 💡 Staying inspired in a fast-paced, ever-evolving retail landscape
Whether you're obsessed with fashion, fascinated by retail theatre, or just love a good story about creativity behind the scenes, Lisa’s episode is full of inspiration and insider secrets.
Lisa's Recommendation:
Hamilton - The Musical
If you want to connect or are interested in working with me then you can find me here:
Website: https://www.thecreativityclinic.com/
Instagram: https://www.instagram.com/thecreativityclinicuk/
LinkedIn: https://www.linkedin.com/in/kirstyhunterthecreativityclinic/
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