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Ep. 55: Why creators make the best entrepreneurs ft. Jesse Feister
Manage episode 478428113 series 3652928
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This week on The Creator Spotlight Podcast we are joined by Jesse Feister, the Executive Director of the Webby Media Group. In the lead up to the 29th annual Webby Awards ceremony, Francis and Jesse reflect on the evolution of the Webby Awards and the creator economy, exploring the creator to business pipeline and three skills necessary to succeed as a creator.
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Links and References
- Check out the Webby Awards
- Read Jesse's AI and Creativity piece
- Follow the Webby Awards on X/Twitter, Instagram and YouTube
- Follow Jesse on LinkedIn and Instagram
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Timestamps
00:00 Introducing Jesse and the Webby Awards
00:47 Jesse's mandate as Executive Director
03:37 How the Webby's define a creator
11:35 Understanding the grind of the entrepreneurial creator
16:00 Being a musician in the MySpace era
21:19 The 3 most valuable skills as a creator entrepreneur
30:20 Sustainable business models for small creators
34:04 The evolution of brand building online
38:46 AI and creativity: Creativity always wins
42:08 The biggest opportunities in the creator economy
44:56 The instant feedback loop — use it wisely
48:15 Plans for the Webby's 30th year
61 episodes
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