#013 - Are You Making These 5 Common Branding Mistakes? ❌🤔
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In this episode of The Disruptionists, Jess Singh discusses the importance of avoiding common branding and marketing mistakes. She emphasizes the need for a clear strategy to truly understand and engage with your target audience. Neglecting the customer journey and resorting to random acts of marketing can lead to negative customer experiences.
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Timestamps
00:00:00 - Introduction
00:00:32 - Welcome to The Disruptionists
00:00:52 - Five Biggest Branding and Marketing Mistakes
00:01:03 - Mistake 1: Lack of Clear Strategy
00:02:17 - Random Acts of Marketing
00:02:49 - Mistake 2: Ignoring Data
00:04:25 - Mistake 3: Inconsistent Branding
00:05:29 - Mistake 4: Neglecting the Customer Journey
00:07:24 - Mistake 5: Failing to Adapt
39 episodes