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04: Everything about email
Manage episode 343940570 series 3166095
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Email is a vital tool in the arsenal of a freelancer or small business owner!
Here are some useful things you might need to know about it if you're just getting set up.
I go over:
- Gmail vs branded email
- What G-Suite (formerly Google Apps) does
- The default email system that typically comes packed with hosting subscriptions
- Catchalls, forwarders, and why they are helpful
- Dedicated SMTP services for bulk email marketing
- DKIM, SPF, and why authentication is important for better deliverability
- Some email marketing basics, including GDPR and avoiding having your email blacklisted
21 episodes
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