How to Scale an Ecommerce Brand with Micro-Influencers

The Ecommerce Revolution Podcast

What if scaling your ecommerce brand didn’t require a massive ad budget—but instead relied on the trust of everyday people?

In this episode of The Ecommerce Revolution Podcast, I sit down with William Gasner, 6X founder and current Co-Founder & CMO of Stack Influence, a platform helping brands automate and scale micro-influencer campaigns through authentic product seeding.

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We unpack:

* The evolution of influencer marketing—from celebrities to nano-influencers

* Why product seeding is a cost-effective and high-trust tactic

* The real ROI behind influencer marketing beyond sales

* How to launch your ecommerce brand using 100 influencers (William's proven playbook)

* The growing role of AI in content creation and influencer discovery

* His personal story of hitting his first $1,000 ecommerce day—and what came next

Whether you're just starting out or looking to inject life into your product launches, this episode delivers a mini masterclass in modern ecommerce marketing.

Key Takeaways:

* Micro-influencers often drive more trust and engagement than mega-influencers

* Product seeding helps brands generate UGC, social proof, and even long-term customers

* AI is not just a buzzword—it's reshaping influencer marketing from the backend

* Influencer marketing isn’t just for your Shopify site—it works for Amazon, Walmart, Etsy, and more

* Real growth starts with real people sharing products they genuinely care about

Links Mentioned:🔗 Stack Influence: www.stackinfluence.com📧 Email William: [email protected]

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