))
E-commerce Expert Robin Helfer: Balancing Books and Brands for E-commerce Success
Manage episode 440567415 series 3490109
Content provided by Kailin Noivo / Filip Slatinac and Ecommerce Experts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kailin Noivo / Filip Slatinac and Ecommerce Experts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, Kailin Noivo sits down with Robin Helfer, an accomplished CFO and COO with a wealth of experience in the retail sector. They dive into:
- The unique interplay between financial management and operational efficiency in retail
- How a background in finance can enhance strategic planning and operational execution
- The evolution of e-commerce and omnichannel strategies over the past decade
- Essential metrics and KPIs for evaluating tech investments and balancing cash flow
88 episodes
Share
