My Honest Thoughts on Templates, Swipe Files & Generic Funnels [Ep 188]

In this fiery little mini episode, I’m sharing the real reason your copy/paste launch funnel isn’t converting - and why your audience is craving something WAY more human.

Because here's the truth:
People don’t buy because your funnel’s pretty.
They buy because they trust you - and swipe files won’t build that for you.

This episode is your permission slip to throw out the robotic, rinse-and-repeat marketing and start showing up in a way that actually feels aligned. Yes, templates can be helpful - but only if you know how to make them sound like you.

What You’ll Learn in This Episode:

The #1 problem with overused templates and swipe files
Why cookie-cutter funnels fail (even if they “worked for her”)
How to build connection and trust without burning out
How I use GPT bots + custom templates inside The Email Growth Club (and why they work)

If your list is growing but your sales aren’t - this is the convo you didn’t know you needed.

📌 Want to go deeper?

Book a free 30 minute Visibility Audit with me!

Join The Email Growth Club or apply to join my mastermind Headliner to grow your audience with aligned, relationship-first visibility strategies. Click here for more information about Headliner!
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