Ep.151- Built a 100+ Employee Cleaning Business With ZERO Sales Experience | John Reale

The EO Business Podcast

Guest: John Reale, Founder of Realcorp Commercial Cleaning & Profit Navigator, EO Melbourne Member since 2023
Host: Linh Podetti, EO Sydney Member since 2022 and Owner of Outsourcing Angel
From Accountant to Cleaning Empire CEO with 100+ Staff – Without Sales Experience! Meet John Reale, a former accountant who took a leap of faith into entrepreneurship and built a thriving cleaning business with over 100 employees—all without any formal sales background. In this inspiring interview, John shares:
✨ Why he left a secure accounting career
✨ The humble beginnings of his cleaning business
✨ How he grew a team of over 100 without knowing how to sell
✨ The mindset shifts and systems that helped him scale
✨ His advice to anyone thinking they’re “not cut out” for business
If you've ever doubted whether you're "business-savvy" enough or felt limited by your background, John’s story will show you what’s really possible when you back yourself and take action.
💡 You don't need to be a salesperson—you just need the right mindset, work ethic, and a heart to serve.
ABOUT JOHN:
John Reale is the Founder of Realcorp Commercial Cleaning and Profit Navigator, helping business owners gain financial clarity and scale with strategic decision-making. With a background in accounting, auditing, and CFO roles, he understands the financial levers that drive business success. As a passionate entrepreneur, John shares real-world insights on business strategy, financial planning, and leadership, empowering SMEs to scale smarter.
CONNECT WITH JOHN:
🌎 Website: www.realcorp.net.au
📸 Instagram: @reale.john
💼 LinkedIn: https://www.linkedin.com/in/aujohnreale/

--------------------
ABOUT EO
Entrepreneur's Organization (EO) is a global business network of 18,000 + influential business owners in over 220 chapters across 76 countries. We offer world-class events that encompass engaging entrepreneur and business stories, skills-specific workshops, and exciting social gatherings.
Our mission is to drive both business and personal growth through peer-to-peer learning, providing support for the holistic entrepreneur experience covering business, family, community, and personal aspects. As a not-for-profit organization, all our funds directly contribute to member benefits.
If you're a business owner with revenues ranging from US$250k to US$1m, you can join our Accelerator Program. If your revenues exceed US$1m, you can join the main EO Program in your nearest local chapter. To join or find out more about your nearest chapter, visit https://www.eonetwork.org/why-join/apply-for-membership-form.
For further information, please contact:
Podcast Host Linh Podetti: [email protected]
General Inquiries: [email protected]
EO Sydney: www.eosydney.com.au
EO Global: https://hub.eonetwork.org/