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Content provided by Kathi Kruse and Mike theCarGuy Correra, Kathi Kruse, and Mike theCarGuy Correra. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kathi Kruse and Mike theCarGuy Correra, Kathi Kruse, and Mike theCarGuy Correra or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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The High Cost of Brand Betrayal

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Manage episode 473351157 series 3352213
Content provided by Kathi Kruse and Mike theCarGuy Correra, Kathi Kruse, and Mike theCarGuy Correra. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kathi Kruse and Mike theCarGuy Correra, Kathi Kruse, and Mike theCarGuy Correra or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

šŸ‘‰Sign up for Kathi’s newsletter herešŸ‘ˆ

What happens when beloved brands make moves that contradict their core identity? In this episode, we dive into Southwest Airlines’ quiet removal of its ā€œFirst Bag Flies Freeā€ policy and Elon Musk’s increasingly controversial influence on Tesla. From customer trust to brand erosion, we unpack how decisions at the top can ripple through brand equity—and what it really costs when companies stop honoring what made them iconic in the first place.

Music segment:

Who’s listening to full CDs/Albums? We are! Are you?

New Order Power: Corruption & Lies

Pearl Jam: Ten

Cher & Gregg Allman - Love Me (Old Grey Whistle Test, Nov 15, 1977)

Kathi’s must watch: The Righteous Gemstones

šŸ‘‰Sign up for Kathi’s newsletter herešŸ‘ˆ

Got a question? Email either of us!

Kathi: [email protected]

Mike: [email protected]

  continue reading

130 episodes

Artwork
iconShare
 
Manage episode 473351157 series 3352213
Content provided by Kathi Kruse and Mike theCarGuy Correra, Kathi Kruse, and Mike theCarGuy Correra. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kathi Kruse and Mike theCarGuy Correra, Kathi Kruse, and Mike theCarGuy Correra or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

šŸ‘‰Sign up for Kathi’s newsletter herešŸ‘ˆ

What happens when beloved brands make moves that contradict their core identity? In this episode, we dive into Southwest Airlines’ quiet removal of its ā€œFirst Bag Flies Freeā€ policy and Elon Musk’s increasingly controversial influence on Tesla. From customer trust to brand erosion, we unpack how decisions at the top can ripple through brand equity—and what it really costs when companies stop honoring what made them iconic in the first place.

Music segment:

Who’s listening to full CDs/Albums? We are! Are you?

New Order Power: Corruption & Lies

Pearl Jam: Ten

Cher & Gregg Allman - Love Me (Old Grey Whistle Test, Nov 15, 1977)

Kathi’s must watch: The Righteous Gemstones

šŸ‘‰Sign up for Kathi’s newsletter herešŸ‘ˆ

Got a question? Email either of us!

Kathi: [email protected]

Mike: [email protected]

  continue reading

130 episodes

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