ROI Or Bust: Commerce In A Cost-Conscious World With Tal Ofer The FODcast podcast

ROI or Bust: Commerce in a Cost-Conscious World with Tal Ofer

2d ago 48:09

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Is Replatforming Dead? Why Retailers Are Taking a More Targeted Approach to Tech Investment

In the latest episode of The FODcast, we’re joined by Tal Ofer, Senior Partnerships Director at Cloudinary and Co-Founder of the MACH Alliance Community Council, to unpack the reality of tech decision-making in retail right now.

With over 15 years shaping global eCommerce strategies, Tal brings a straight-talking perspective on where retailers are really investing - and where the hype doesn’t match the reality.

We get into:

Why large-scale replatforming is on pause for many brands
The shift towards targeted, ROI-driven tech projects
How personalisation and loyalty are driving customer lifetime value
The rise of composable architecture, and why it’s not for everyone
Why speaking to those who’ve actually implemented MACH principles is a must

As Tal explains: unless your system is completely broken, you’re not going to rush to change it. Retailers want technology that delivers value- fast.

If you’re navigating margin pressure, evolving customer expectations, or considering how composable commerce fits into your business, this episode offers clear, practical advice.
Sit back, tune in, and enjoy!

Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/

Chapters

1. Introducing Season 7 and Tal Ofer (00:00:00)

2. Market Dynamics: From Big Projects to Specific Solutions (00:03:56)

3. Why Retailers Are Making Smaller Investments (00:08:35)

4. Where Businesses Are Investing Today (00:14:31)

5. Personalisation and Loyalty: The Future of Commerce (00:20:17)

6. Shopify's Dominance and Industry Shifts (00:31:15)

7. The Evolution of the MACH Alliance (00:33:05)

8. Composable Architecture: Is It Right for You? (00:40:55)

9. Industry Consolidation and Platform Evolution (00:45:15)

72 episodes