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From Mom Life to CEO – How Anneliese Vance Built a 6-Figure Consulting Brand
Manage episode 485107211 series 3486007
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Want to scale your business, dominate local markets with Google Ads, and build a family-first brand? In this episode, Jamar Jones sits down with Anneliese Vance, founder of Never Miss a Moment Consulting, to unpack strategic insights for business owners—especially dads—who want to grow without sacrificing family time.
Anneliese is a Google Ads expert, fractional CMO, and marketing vendor broker (aka the "eHarmony of marketing") who helps family-owned businesses craft ad strategies that convert. With 18+ years of experience and a track record of helping clients turn $500 budgets into powerful ROI, she shares real-world tactics you won't hear from most agencies.
In this episode, you’ll learn:
✅ The biggest Google Ads mistakes most small businesses make (and how to avoid them)
✅ The "pie crust" framework for building ad campaigns that work
✅ Why most agencies overcharge and underdeliver—and how Anneliese does it differently
✅ How to protect your budget from click fraud and bot traffic
✅ How to scale your ad spend smartly and seasonally
✅ How Anneliese helps dads build businesses that give them more time with their kids
She also reveals how she and her husband run their business while raising toddlers, why empathy matters in marketing, and how advertising should always pay for itself.
🚀 If you’re a family-owned business owner, coach, consultant, or service provider looking for smarter ways to market and grow—this is the episode for you.
🔔 Don’t forget to LIKE, SUBSCRIBE, and turn on notifications for more episodes on small business growth, marketing strategy, family-focused entrepreneurship, and digital ad success!
Chapters
1. Maximizing ROI for Family Businesses (00:00:00)
2. Introducing Annalise Vance & Her Business (00:08:10)
3. Google Ads Mistakes & The Pie Analogy (00:15:42)
4. Budget Considerations & Campaign Strategies (00:27:10)
5. Campaign Structures & Seasonal Targeting (00:34:06)
6. Real ROI & Family-First Business Approach (00:43:11)
69 episodes
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