GTM 132: The Rise of the Operator with Casey Woo + Special Announcement

The GTM Podcast

Casey Woo is the Founder and CEO of Operators Guild, an invite-only community for professionals in strategic finance and operations roles. He is also the General Partner and Founder of FOG Ventures. He is a seasoned, multi-stage operator, bringing over two decades of experience in investment banking advisory, public equity investing, high-growth operational and military leadership roles. His last role was the CFO of Landing, where he oversaw the company’s Finance, Legal and People operations. Prior to Landing, he served as the Global Head of Strategic Finance at WeWork. ​

Discussed in this Episode:

• The rise of the operator
• How to communicate with CFOs and cross-functional teams
• What matters most to every CEO and founder
• How to recruit the top operators
• Why funding no longer has the impact it once did

Highlights:

08:33 Building effective CFO-CRO relationships.

18:13 The role of cross-functional communication.

26:59 The commoditization of funding.

32:53 The rise top operators and how to recruit them.

38:33 The commoditization of technology in the age of AI.

44:31 The power of community and in-person events.

Guest Speaker Links (Casey Woo):

• LinkedIn: https://www.linkedin.com/in/caseywoo/

Host Speaker Links (Scott Barker):

• LinkedIn: www.linkedin.com/in/ssbarker/
• Newsletter: thegtmnewsletter.substack.com/

Where to find GTMnow (GTMfund’s media brand):

• Website: https://gtmnow.com/
• LinkedIn: https://www.linkedin.com/company/gtmnow/
• Twitter/X: https://x.com/GTMnow_
• YouTube: https://www.youtube.com/@GTM_now
• The GTM Podcast (on all major directories): https://gtmnow.com/tag/podcast/

Sponsor: Superhuman

We recently became a Superhuman customer, and the response across our GTMfund community Slack and social channels was a clear testament to how Superhuman has been a game-changer for efficiency among leaders and teams.
Superhuman is generously offering the GTMnow community exclusive access to 1 month free on the platform. If you add any teammates in January to your team, they’ll get a free month too.

To claim this offer, go to www.superhuman.com/gtmnow

The GTM Podcast
The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.
Visit gtmnow.com for more episodes and other interesting content.