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Mastering Homeowner Engagement: Modern Advertising Strategies for Contractors

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Manage episode 490473177 series 3673387
Content provided by Darren Slaughter. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darren Slaughter or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we explore how contractors can adapt their advertising strategies to attract high-value projects in a digital-first era. With homeowners primarily searching online, we discuss the importance of Google Local Services Ads, targeted keywords, and engaging content on social media and YouTube. We also highlight the value of integrating traditional methods with online tactics and the necessity of tracking performance for optimal ROI. Tune in to learn how a multi-faceted approach can revolutionize your outreach and enhance your business's online presence.

  continue reading

19 episodes

Artwork
iconShare
 
Manage episode 490473177 series 3673387
Content provided by Darren Slaughter. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darren Slaughter or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we explore how contractors can adapt their advertising strategies to attract high-value projects in a digital-first era. With homeowners primarily searching online, we discuss the importance of Google Local Services Ads, targeted keywords, and engaging content on social media and YouTube. We also highlight the value of integrating traditional methods with online tactics and the necessity of tracking performance for optimal ROI. Tune in to learn how a multi-faceted approach can revolutionize your outreach and enhance your business's online presence.

  continue reading

19 episodes

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