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Authentic D2C Strategies for Sustainable Growth in Gaming with David Vogelpohl of FastSpring
Manage episode 463536702 series 3561880
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David Vogelpohl is the Chief Marketing Officer at FastSpring, a platform enabling direct-to-consumer (D2C) monetization for video games and digital products. With over two decades of experience in digital strategy and e-commerce, David offers valuable insights into creating meaningful player relationships, navigating platform regulations, and building sustainable revenue models in the gaming industry.
In this episode, David discusses driving growth through direct player engagement and crafting a successful D2C strategy. He covers balancing value across platforms, discounts, and webshops while staying authentic to the player experience. Listeners will also hear his thoughts on app store openness, new regulations, and their impact on game publishers. Tune in for actionable insights on building a monetization strategy that resonates.
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