046: How to Run a Calm, Profitable Creator Business (Without Burning Out) — with Dr. Monica Rysavy

The HeyCreator Show

Feeling overwhelmed by your creative business?

What if you could ditch the chaos and build a calm, profitable, and sustainable system that actually works for you?

In this episode, Matt sits down with Dr. Monica Rysavy—systems designer, Airtable genius, and founder of the Systematic AF Club—to unpack the powerful workflows used by 7-figure creators to track revenue, content, and engagement… all in one place.

You’ll learn:

• What a CEO Dashboard is—and why every creator needs one

• How to stop guessing and start growing with clear, trackable metrics

• Smart ways to align client work, products, and community without burnout

• Real-world examples of systems that save time and scale impact

Whether you’re flying solo or building a small team, this episode will help you think like a CEO and act with clarity. Let’s get systematic AF.

Join her email list and community! https://systematicyou.com/

What we talk about in this episode

00:00 Introduction to Building a Sustainable Creator Business

01:04 Understanding the CEO Dashboard

01:50 Tracking Metrics and Revenue

03:08 Time Management and ROI

06:00 Using Airtable for Business Automation

09:39 Leveraging Community Engagement

13:38 Reflecting on Financial Data

19:59 Balancing Client Work and Creative Projects

24:33 Aligning Services and Membership Models

25:21 Pitching and Client Strategies

26:31 Community Engagement and Pricing

27:15 Tutorials and CEO Dashboard

31:41 AI in Productivity and Systems

37:43 Content Remixing and Consistency

43:32 Future Trends and Online Communities

44:59 Systematic AF Club Overview