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#43: How to Write Persuasive Copy... Without Having To Be a Master Copywriter w/ Mike Capuzzi
Manage episode 359916105 series 3364966
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Key Takeaways:
[9:15] – What’s exciting in Mike’s life?
[10:47] – Mike’s initial thoughts on his developed automated tool, CopyDoodles
[15:36] – The evolution of technology throughout the years
[19:58] – Mike shares his journey into the business of direct marketing
[28:11] – What Mike learned about marketing from his Nana
[34:44] – Mike’s inspiration for creating CopyDoodles
[39:54] – Mike shares his exciting story about Dan Kennedy
[43:23] – Where Mike’s concept about bite-sized books came from
[49:43] – Mike’s thoughts on Audible, Kindle, etc., and how to use them effectively
[53:23] – How to use your expertise to build trust
[58:50] – MIke’s Rant: In the future, people will use AI to write and publish books
[1:03:26] – The good news about publishing books
[10:47] – Mike’s initial thoughts on his developed automated tool, CopyDoodles
[15:36] – The evolution of technology throughout the years
[19:58] – Mike shares his journey into the business of direct marketing
[28:11] – What Mike learned about marketing from his Nana
[34:44] – Mike’s inspiration for creating CopyDoodles
[39:54] – Mike shares his exciting story about Dan Kennedy
[43:23] – Where Mike’s concept about bite-sized books came from
[49:43] – Mike’s thoughts on Audible, Kindle, etc., and how to use them effectively
[53:23] – How to use your expertise to build trust
[58:50] – MIke’s Rant: In the future, people will use AI to write and publish books
[1:03:26] – The good news about publishing books
Resources:
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