Mike Ma: Sidecut Ventures

The Investor With Joel Palathinkal

Joel Palathinkal introduces Mike Ma, delving into his entrepreneurial journey and the balance between parenthood and business. They explore Mike's early life, education, and tech experiences, highlighting his venture capital insights with Next Cubed. The conversation covers investment focus, growth strategies for startups, and insight-driven marketing approaches. Joel and Mike discuss the importance of organic versus paid marketing, effective tactics in sales and fundraising, and the significance of client education. They touch on startup fundamentals, client-centric solutions, and connecting with Limited Partners. The episode concludes with insights on navigating fundraising challenges, best practices, and achieving work-life balance. (0:00) Introduction to the podcast and guest Mike Ma (1:13) Mike Ma's background and entrepreneurial journey (2:48) Parenthood and business: Finding the balance (3:20) Mike Ma's early life, education, and tech experiences (7:40) Venture capital insights with Next Cubed (9:41) Investment focus and growth strategies for startups (13:09) Insight-driven approaches and marketing strategies (17:01) Organic vs. paid marketing and audience building (22:42) Effective marketing, sales, and fundraising tactics (28:14) Sales process and client education importance (30:19) Startup fundamentals and client-centric solutions (32:10) Understanding and connecting with Limited Partners (LPs) (35:03) Navigating fundraising challenges in the current market (38:25) Fundraising dos and don'ts (45:02) Work-life balance in a professional setting