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How to Pick New Law Office Locations (Pt 1 of 3) - #131
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How do you decide where to open a new family law office? In this episode, I sit down with Tony, my partner who led our growth from a single location to 4 regional offices and 20+ satellite locations.
Drawing from data-driven analysis, Tony reveals:
- The specific metrics we use to select territories — including marriage rates, income levels, and population size
- Why understanding "normative drive time" dramatically impacts success (and why we failed in downtown Chicago)
- The surprising truth about rural vs. urban locations
- How to select the actual office space once you've chosen your territory
Listen in for a practical blueprint on how we expanded strategically using data instead of guesswork. This formula has helped us grow to 25+ attorneys and $15M in revenue — and it can work for your firm, too. Hope this helps you grow your practice!
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Go to: www.JSterlingHughes.com for tons of Family Law Practice resources.
My purpose is to Empower Family Law Attorneys so they can build a beautiful family law practice and have the practice of their dreams.
I share my family law firm’s secrets, tactics, and strategies of how we have grown from 0 to 25 attorneys and over $15m in revenue in our first ten years.
When I am not podcasting, I am the CEO and Co-Founder of SterlingLawyers.com.
Follow me on: LinkedIn - YouTube - X - Instagram - TikTok
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