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Can Pepsi Make a Comeback?

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Content provided by The Wall Street Journal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Wall Street Journal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

After decades of fighting Coca-Cola to be the nation’s favorite soda, Pepsi dropped to third place, after Dr Pepper. Now PepsiCo needs to win back soda drinkers . WSJ’s Laura Cooper reports that after years of focusing on potato chips and energy drinks, the company’s new beverage head Ram Krishnan is trying to refocus PepsiCo on drinks, in part with an agreement to purchase prebiotic soda brand Poppi. Allison Pohle hosts.

Further Listening:

- ‘It Came out of Nowhere’: The Rise of Dr Pepper

- The Fight to Kick Soda Out of Food Stamps

- PepsiCo’s New Healthy Diet: More Potato Chips and Soda

Sign up for WSJ’s free What’s News newsletter.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

1488 episodes

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Can Pepsi Make a Comeback?

The Journal.

1,600 subscribers

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Manage episode 476476949 series 3208963
Content provided by The Wall Street Journal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Wall Street Journal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

After decades of fighting Coca-Cola to be the nation’s favorite soda, Pepsi dropped to third place, after Dr Pepper. Now PepsiCo needs to win back soda drinkers . WSJ’s Laura Cooper reports that after years of focusing on potato chips and energy drinks, the company’s new beverage head Ram Krishnan is trying to refocus PepsiCo on drinks, in part with an agreement to purchase prebiotic soda brand Poppi. Allison Pohle hosts.

Further Listening:

- ‘It Came out of Nowhere’: The Rise of Dr Pepper

- The Fight to Kick Soda Out of Food Stamps

- PepsiCo’s New Healthy Diet: More Potato Chips and Soda

Sign up for WSJ’s free What’s News newsletter.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

1488 episodes

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