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IBM Technology hit 1 million YouTube subs. Host Martin Keen explains their strategy.

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Manage episode 461297611 series 2777949
Content provided by The Justin Brady Show and Justin Brady. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Justin Brady Show and Justin Brady or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

IBM Technology's YouTube channel just hit 1 million subs last week and show host Martin Keen explains how they create content, where they get their ideas, how they promote, and how they create "broad" content to engage, and then drill down into the niches to build relationships. Keen also explains how their team collaborates to ensure content stays on track.

Keen focuses mostly on AI content. He's an expert communicator and is skilled at breaking down complicated topics into a format that is understandable for a more general business audience. He leaves us with his top AI trend of 2025 as it relates to communicators and marketers.

See the video: https://justinkbrady.com/martin-keen-IBM-technology

  continue reading

216 episodes

Artwork
iconShare
 
Manage episode 461297611 series 2777949
Content provided by The Justin Brady Show and Justin Brady. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Justin Brady Show and Justin Brady or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

IBM Technology's YouTube channel just hit 1 million subs last week and show host Martin Keen explains how they create content, where they get their ideas, how they promote, and how they create "broad" content to engage, and then drill down into the niches to build relationships. Keen also explains how their team collaborates to ensure content stays on track.

Keen focuses mostly on AI content. He's an expert communicator and is skilled at breaking down complicated topics into a format that is understandable for a more general business audience. He leaves us with his top AI trend of 2025 as it relates to communicators and marketers.

See the video: https://justinkbrady.com/martin-keen-IBM-technology

  continue reading

216 episodes

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