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Content provided by Chris Koerner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Koerner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Deep Dive on $200K/Year Local Newsletter ⏐Ep. #217

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Manage episode 504606206 series 3509437
Content provided by Chris Koerner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Koerner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Check out my newsletter at ⁠⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠⁠

I sat down with Jas to hear how he built Winnipeg Digest from scratch into a six-figure local media business. He broke down exactly how he grew the newsletter to over 35,000 subscribers and 73,000 social followers in just over a year, and how he monetizes through exclusive sponsorships. Jas shared his playbook on ads, open rates, subject lines, and why local newsletters are the most underrated way to build a real audience today. We also got into his new venture, Digest Lights, a Christmas lights business he launched on top of the newsletter that’s already bringing in jobs before the season starts. We talked through unit economics, sales tactics, and the bigger vision of using a local media asset as a marketing arm for other businesses.

You can find Jas on Twitter at https://x.com/Creatingjas and check out his newsletter at https://winnipeg-digest.beehiiv.com/

Enjoy!

---

Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---

  continue reading

307 episodes

Artwork
iconShare
 
Manage episode 504606206 series 3509437
Content provided by Chris Koerner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Koerner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Check out my newsletter at ⁠⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠⁠

I sat down with Jas to hear how he built Winnipeg Digest from scratch into a six-figure local media business. He broke down exactly how he grew the newsletter to over 35,000 subscribers and 73,000 social followers in just over a year, and how he monetizes through exclusive sponsorships. Jas shared his playbook on ads, open rates, subject lines, and why local newsletters are the most underrated way to build a real audience today. We also got into his new venture, Digest Lights, a Christmas lights business he launched on top of the newsletter that’s already bringing in jobs before the season starts. We talked through unit economics, sales tactics, and the bigger vision of using a local media asset as a marketing arm for other businesses.

You can find Jas on Twitter at https://x.com/Creatingjas and check out his newsletter at https://winnipeg-digest.beehiiv.com/

Enjoy!

---

Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---

  continue reading

307 episodes

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