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#26 - (Short Series ep.1) Google Just Changed SEO Again and Most Marketers Are Still Optimizing for the Wrong Keywords

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Manage episode 480973110 series 3548095
Content provided by Behtash Moojedi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Behtash Moojedi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I break down one of the biggest shifts happening in search right now—Google’s rapid expansion of AI Overviews (AIO).

📌 What’s happening?
AIO coverage just spiked across entertainment, travel, B2B tech, insurance, and education. Google’s generative AI is now summarizing answers before anyone clicks on your content.

I’ll walk you through:
– The difference between SEO, AEO, and AIO
– Why your current keyword strategy might be making you invisible
– What Google is really looking for in content
– How to start optimizing for visibility in a post-AIO world

👉 If you’ve been relying on traditional SEO tactics, this episode is a wake-up call. Google isn’t just ranking sites anymore—it’s rewriting the SERP. And unless your content can answer like an expert, you're not getting seen.

🔗 Listen now to learn how to adapt, stay visible, and build the kind of authority Google’s AI wants to quote.

Source: https://www.searchenginejournal.com/google-expands-aio-coverage-in-select/

#SEO #GoogleSearch #AIOverviews #AIO #KRTCLHIT #ContentMarketing #MarketingStrategy #SearchMarketing #BehtashMoojedi

  continue reading

27 episodes

Artwork
iconShare
 
Manage episode 480973110 series 3548095
Content provided by Behtash Moojedi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Behtash Moojedi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I break down one of the biggest shifts happening in search right now—Google’s rapid expansion of AI Overviews (AIO).

📌 What’s happening?
AIO coverage just spiked across entertainment, travel, B2B tech, insurance, and education. Google’s generative AI is now summarizing answers before anyone clicks on your content.

I’ll walk you through:
– The difference between SEO, AEO, and AIO
– Why your current keyword strategy might be making you invisible
– What Google is really looking for in content
– How to start optimizing for visibility in a post-AIO world

👉 If you’ve been relying on traditional SEO tactics, this episode is a wake-up call. Google isn’t just ranking sites anymore—it’s rewriting the SERP. And unless your content can answer like an expert, you're not getting seen.

🔗 Listen now to learn how to adapt, stay visible, and build the kind of authority Google’s AI wants to quote.

Source: https://www.searchenginejournal.com/google-expands-aio-coverage-in-select/

#SEO #GoogleSearch #AIOverviews #AIO #KRTCLHIT #ContentMarketing #MarketingStrategy #SearchMarketing #BehtashMoojedi

  continue reading

27 episodes

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