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Forging Pathways to Partnership and Long-Term Marketing Success

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Manage episode 447359915 series 3076103
Content provided by Kula Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kula Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this week’s episode, Lucy Chen discusses long-term strategic marketing planning and how to move from working in isolation to collaborating effectively. We explore how to keep a clear long-term vision while dealing with short-term pressures. Lucy shares her approach to aligning teams, highlighting the need for patience, accountability, and welcoming ideas—even if they feel awkward at first. She believes in creating lasting value that benefits the entire industry, rather than just focusing on immediate results. This episode covers many topics, and Lucy offers a lot of helpful insights.
  continue reading

326 episodes

Artwork
iconShare
 
Manage episode 447359915 series 3076103
Content provided by Kula Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kula Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this week’s episode, Lucy Chen discusses long-term strategic marketing planning and how to move from working in isolation to collaborating effectively. We explore how to keep a clear long-term vision while dealing with short-term pressures. Lucy shares her approach to aligning teams, highlighting the need for patience, accountability, and welcoming ideas—even if they feel awkward at first. She believes in creating lasting value that benefits the entire industry, rather than just focusing on immediate results. This episode covers many topics, and Lucy offers a lot of helpful insights.
  continue reading

326 episodes

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