Ep 608: The $20 Mug with Isaac Shue

The Maker's Playbook

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The ways in which our decisions in life are so interconnected it feels endless. The same is equally true in business, especially a ceramics business. And there's no way you stay in business, as a fully self-employed household with kiddos, while offering a $20 mug without thinking through all of that interconnectedness. My chat with Isaac Shue on this week's episode perfectly highlights how every step of our making process can also inform the endless steps of our small business (or side-hustle).
Resources in this Episode:
Isaac's Instagram

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Chapters

1. Welcome and Introduction (00:00:00)

2. Isaac's Journey to Pottery (00:04:37)

3. Karina's Involvement in the Business (00:06:07)

4. The Pumpkin Craze (00:08:25)

5. Balancing Work and Health (00:09:34)

6. Starting the Gallery (00:12:31)

7. Pricing and Community Engagement (00:22:03)

8. The Importance of Craft Shows (00:33:17)

9. The Value of Handmade Goods (00:40:02)

10. Balancing Distinct Styles (00:40:59)

11. Mentorship and Business Insights (00:42:05)

12. The Importance of Customer Experience (00:45:11)

13. Challenges of Social Media (00:47:36)

14. Don't Compare yourself to other's success (01:01:54)

15. Finding Success in Your Own Path (01:04:41)